About João
English
Native or bilingual
Spanish
Conversational
Portuguese
Native or bilingual
French
Basic
Experience
- Jeitto (Fintech)Performance Specialist & Customer Insights SpecialistBANKING AND INSURANCEApril 2024 - January 2026 (1 year and 9 months)Rio de Janeiro, State of Rio de Janeiro, Brazil▪ Built the company's real-time KPI structure from scratch, developing 10+ Power BI dashboards for support, product, and operations teams.▪ Led the full migration of Jeitto's dashboard suite from Power BI to Tableau — delivered in under a month with zero loss in data reliability.▪ Worked in Databricks to query and validate large-scale transactional datasets, integrating results directly into the reporting layer.▪ Rebuilt KPI logic in Snowflake using advanced SQL, improving accuracy and system efficiency across all verticals.▪ Restructured RLS rules company-wide, strengthening data security and access control.▪ Managed the entire data governance and quality control process, ensuring consistency across pipelines.▪ Partnered with cross-functional teams (product, marketing, operations) to deliver actionable insights and support faster decision-making.
- Active BISenior Business Intelligence ConsultantE-COMMERCEJanuary 2026 - Today (7 months)Rio de Janeiro, Brazil• • Owned end-to-end data governance across all business verticals — managing pipelines, enforcing data quality standards, and ensuring reliability of reporting infrastructure.• • Rebuilt KPI logic in Snowflake using advanced SQL (CTEs, window functions, stored procedures), significantly improving query performance and metric consistency.• • Worked within the Microsoft Fabric and Databricks ecosystems — using notebooks and Lakehouse architecture to connect data directly to reporting layers, eliminating manual extractions.• • Restructured RLS rules across all verticals and managed Power BI Service workspaces, gateways, and scheduled refresh.• • Designed and evaluated A/B and holdout tests to measure incremental impact of product and marketing initiatives.• • Built 10+ real-time dashboards covering support, operations, finance, and marketing KPIs for cross-functional leadership.• • Applied AI tools (Claude, GPT) with context-aware prompt engineering to automate repetitive analytical tasks, accelerate SQL writing, and improve documentation consistency.
- Mouts TISenior Power BI DeveloperHUMAN RESOURCESAugust 2023 - April 2024 (8 months)Rio de Janeiro, Brazil• • Developed enterprise-scale Power BI solutions for global leadership teams — advanced DAX, semantic layer development, and report performance tuning.• • Built star schema data models connecting multiple relational source systems for unified, consistent analytics.• • Managed Power BI Service administration including Deployment Pipelines, workspace governance, and gateway management.• • Standardized reporting structures and documentation across departments, eliminating metric duplication and improving data trust.
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Education
- Microsoft Certified: Data Analyst Associate (PL-300) MicrosoftMicrosoft Certified: Data Analyst Associate (PL-300) Microsoft
- Lean Management TrackFirjanLean Management Track