Freelancer profile translated to English.

Description

Communication and Brands Specialist (15+ years), expert in integrated (360) strategies, brand platforms, social & digital, influence, corporate & reputation. Strong experience in complex project management and cross-functional leadership.

I can help you define and implement your communication strategy and bring your communication plan to life. My 360 profile, both strategic and operational, allows me to help you manage your brand in all its dimensions (corporate, commercial, branding, digital, employer...)

Available for interim missions, maternity leave cover, strategic support, or fixed-term contracts.

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Suresnes (up to 50km)

Shan
Director of Digital & Content - Management Committee Member
CONSULTING AND AUDITS
July 2023 - Today (2 years and 11 months)
Paris, France
Development of the agency's digital expertise
Management of the department: contracts, budgets, gross margin, development, partner coordination
Strategic consulting in corporate communication (companies and executives) Development of editorial strategies and content production (podcast, video, social)
Management of multidisciplinary teams (social, PR, creative)
Sectors: real estate, asset management, high jewelry, industry...
Brand Content Strategic Watch Budget and Financial Management Team Management Leader Advocacy
So.Real Paris
Communication Consultant and Lecturer in Higher Education
CONSULTING AND AUDITS
January 2021 - June 2023 (2 years and 5 months)
Neuilly-sur-Seine, France
Development of brand platforms, media and content strategy
Operational consulting, structuring and management of an international 360 campaign
Sectors: telecommunications, leather goods, optics.
Training and awareness of communication strategies and content creation (ISCOM, Garti)
Media Watch Training Facilitation Multidisciplinary Expertise Brand Storytelling Communication Strategy
Saatchi&Saatchi (groupe Publicis)
360° Account Director - RedBySFR Brand Director - Management Committee Member
CONSULTING AND AUDITS
January 2015 - January 2021 (6 years)
Paris, France
Strategic and creative consulting, cross-functional expertise coordination
Strategic redesign, creation and deployment of Brand platforms Definition of KPIs, performance monitoring and results analysis
Commercial and new business development management
Development and implementation of the agency's Social Media offering
Direct (5 people) and transversal (media, creative, web development…) management
Sectors: FMCG, telecommunications, baby food, autonomous vehicles.
Social Media Workshops Advertising Campaign 360° Communication Marketing Strategy and Positioning