Freelancer profile translated to English.
Back to original languageAbout Joana
Hello! 👋🏼
Freelance UX/UI graphic designer, I structure your needs into clear specifications, prototype your ideas in Figma, and build WordPress/WooCommerce e-commerce sites that meet your requirements.
Former retail salesperson, I saw firsthand what frustrates or delights customers in their shopping experience. I apply this customer knowledge to the digital realm: precise identification of friction points, design of fluid journeys, and interfaces that convert. 🎯✨
🚀 What I usually deliver:
=> Realistic personas and customer journeys
=> Interactive Figma prototypes
=> Responsive interfaces + social media visuals
=> Ready-to-sign specifications
=> 5-day design sprints
✉️🪢 Short-term projects, fixed-price packages, or occasional help: contact me!
French
Native or bilingual
English
Fluent
Spanish
Basic
Remote only
Primarily works remotely
Experience
- FreelanceUX/UI DesignerE-COMMERCEApril 2025 - Today (1 year and 2 months)Anglet, France- Development of specifications- User research & personas- Design of wireframes & Figma prototypes- Responsive interface design (mobile-first)- Visual identity & graphic charter- WordPress/WooCommerce development- Functional e-commerce site- Interactive prototypes- Graphic asset library- Marketing materials
- FreelanceGraphic DesignerPRESS AND MEDIANovember 2024 - April 2025 (5 months)Anglet, France- Development of client specifications- Creation of visual identities & logos- Design of print materials (posters, flyers, brochures)- Professional photo retouching- Creation of social media visuals- Preparation of print-ready files (proofs, technical standards)- Complete graphic charters- Coherent sets of visuals- Print-ready files- Optimized digital content
- Différents groupesRetail SalespersonRETAIL (SMALL BUSINESS)January 2010 - January 2022 (12 years)64600 Anglet, France- Real-time analysis of customer needs- Personalized advice and tailored recommendations- Management of purchasing journeys and friction points- Observation of purchasing behaviors and expectations- Clear communication with diverse profiles- Quick customer problem-solving- Active listening and needs paraphrasing skills- Adaptability to specific expectations
Recommendations
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Education
- Professional Title UX/UI DesignerRNCP2025Titre professionnel Concepteur Designer UI
- Interior Design & Space Planning Certification2020Certification design d'intérieur & Aménagement d'espace