Jihane Bayou

Results-oriented Digital Marketing & Strategy Consultant | MBA

Looking for a digital marketer who combines strategy, creativity, and data to achieve real results? You've come to the right place.

I am an MBA-graduated digital marketing consultant with experience in developing impactful digital strategies that increase brand awareness, engagement, and conversions. My approach combines creative thinking with data-driven insights, supported by certifications in Google Analytics, Tableau, Power BI, AI tools, and new technologies.

💡 How I Add Value

✔ Creative & Strategic Problem Solver

I translate complex marketing challenges into clear, effective, and measurable solutions.

✔ Multichannel & Omnichannel Marketing

From omnichannel strategies for international brands like Lululemon to digital communication for international organizations — I ensure consistent and strong customer journeys.

✔ Data-driven Marketing

I transform data into actionable insights through dashboards, analyses, and continuous optimization.

✔ Strong Communication & Collaboration

Thanks to my experience in programmatic advertising and social media management, I collaborate smoothly with clients, agencies, and internal teams.

✔ Multilingual & International

Fluent in Arabic, English, French, Turkish, and Dutch, ideal for brands operating in multiple markets.

🏆 Key Achievements

Lead Generation: Successfully set up sales calls through targeted outreach for The New York Times.

Integrated Marketing Strategy: Developed a creative brief for Lululemon's MIRROR platform, leading to stronger brand positioning.

Content & Social Media: Managed social media, content, and translations for Turkish brands, with clear growth in engagement and online visibility.

🤝 Ready to Collaborate?

👉 Contact me via Malt and let's discuss your project.