Freelancer profile translated to English.
Back to original languageAbout Jessica
With 9 years of experience in social media & influence. I have worked for various lifestyle brands, including luxury houses (L'Oréal, CHANEL, Guerlain), agencies (OMD, Woo), and startups, several of which are in the beauty, wellness, and health sectors (Moodz, Seasonly, In Haircare, My Lubie, Urgo...).
On a daily basis, I establish the social media/influence content strategy for my clients and ensure their global activation (social media/influence management, creative briefs, project management, content ideation and conceptualization, reporting, writing...)
So if you need support on the social media/influence side, on a one-off or ongoing basis, don't hesitate to contact me!
See you soon!
Jessica
English
Native or bilingual
French
Native or bilingual
Can work on-site
Paris (up to 10km), Paris (up to 10km)
Experience
- L'Oréal SA - L'Oréal FranceAdvocacy & influence - BiothermSOCIAL NETWORKSJune 2024 - Today (2 years and 1 month)Paris, France- Create & implement a regular dashboard of advocacy tracking KPIS (share of engagement, share of voice, share of views…) to be consolidated globally on a quarterly basis for global results and for each global campaign.- Coordinate with the dedicated agency the creation & delivery of stunning influencer seeding boxes globally (mass & VIP seeding) + track results with markets.- Coordinate with the dedicated agency the animation of our international pool of influencers (8 people, & 1M followers) to create engaging content all year long (editorial calendar, profiling, gifting, eventing).- Coordinate and follow up postproduction of advocate content factories (videos, photos) with KOLs and dedicated agency.- Craft engaging influencer activation tools & guidelines for the brand key product launches & campaigns: social media filters, music mashup, trendy ideas, influencer toolkits.
- TwelvSocial media and partnershipsSOCIAL NETWORKSMay 2023 - Today (3 years and 2 months)Paris, France- Instagram Strategy- Tiktok Strategy- Strategy and management of partnerships- Newsletter writing
- Tetu magazineCommunications Manager for the Têtu ceremonyPRESS AND MEDIAMay 2023 - September 2023 (4 months)Paris, France- Communication strategy around the event- Project management and coordination of visual asset production with the agency- Global project coordination- Partner communication coordination
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Education
- Master 2 International CommunicationISCOM2018Titre Certifié de niveau I Manager de la Marque
- Bachelor in Communication Project ManagementESP2016Titre Certi é dede niveau II Chef de Projet Communication