About Jérôme
French
Native or bilingual
English
Fluent
Experience
- FreelanceFreelance Growth Marketing | AutomationJanuary 2010 - Today (16 years and 5 months)Here is the core of my service offering in Automations and Growth Marketing: to deliver a 5-star service based on my expertise and years of experience in Automation and my cross-functional skills in Growth Marketing, to increase your revenue, reduce your costs, and save you time.The goal: to build for you and with you a tailor-made solution that perfectly meets your challenges.I have successfully carried out several missions in Automation and Growth Marketing for VSEs/SMEs, freelancers, and training organizations.
- OPUS DEVELOPPEMENTMulti-channel Digital Marketing Manager, Automation, and Business Process DigitizationNovember 2010 - Today (15 years and 7 months)Montpellier, FranceIn charge of lead generation, I continue the deployment of the multi-channel digital marketing strategy, including website redesign, growth of the opt-in email list, automation of real estate listings on specialized portals via gateway software, structuring of a CRM (configuration, segmentation, training, and management of the sales team).In coordination with an SEO agency, I optimize the website's natural referencing. Starting in 2017, significant development of Social Ads campaigns with the implementation of a sales funnel via Facebook Ads and retargeting campaigns. I am responsible for the results of the various campaigns by directing budget allocation through detailed weekly and monthly reporting with ROI.I handle the integration of new programs on the website and technical evolutions in processes (virtual tours, 3D models, electronic signatures, digital snagging list application, client area).Missions:• Marketing Automation with Active Campaign, Zapier (Workflow, email sequences),• Implementation, configuration, and customization of Act! Web CRM,• Management of Automne CMS website,• Sales management,• SMO (Facebook Ads, Linkedin Ads),• SEO (SEMRush, Google Analytics GA4, Google Data Studio),• SEA (Google Ads, Google Search Console, Google Tag Manager),• Copywriting.
- Euridis Business SchoolTrainerEDUCATION AND E-LEARNINGJanuary 2024 - Today (2 years and 5 months)Montpellier, FranceResponsible for the Sales Automation, B2B Marketing, and Growth Hacking, and Prompt Engineering course for business developers and high-tech sales engineers.Euridis Business School, offering work-study and initial training programs for nearly 30 years, specializes in sales, negotiation, and digital marketing training.
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Education
- Growth / Artificial Intelligence / Automations TrainingThe World of AI2024> Maitrise des IA génératives (ChatGPT, API) et des automatisations (Make, Zapier) associées aux meilleurs stratégies Growth en B2B (notamment prospection et création de contenus sur LinkedIn) > Intégration d’une communauté très active d’experts en Growth / IA / Automatisations Compétences : ChatGPT · Intelligence artificielle (IA) · Growth marketing · Interface de programmation d’application (API) · Automatisation · Growth hacking · Automatisation du marketing
- Data & Growth Marketing Automation TrainingLe Wagon2023Apprendre à automatiser le transfert de données entre des outils, pour créer des dashboards complexes ou automatiser des tâches avec Zapier, n8n, Make, Fivetran, Python & JavaScript. Compétences : n8n · Cold mailing avec Lemlist · Python (langage de programmation) · Zapier · Scraping de données avec Octoparse · Automatisation · Automatisation du marketing · Make Projet de fin de formationProjet de fin de formation : Automatiser dans n8n le scraping Linkedin vers le CRM HubSpot avec un enrichissement en cascade Dropcontact + Hunter ↓