Freelancer profile translated to English.
Back to original languageAbout Jeremie
Data and analytics expert with over 8 years of experience, specializing in transforming data into actionable insights and generating business impact through analysis, experimentation, product optimization, and data visualization.
My expertise:
DATA ANALYSIS
• In-depth analyses in SQL and presentation of relevant insights
• Collection and joining of data tables in BigQuery
• Implementation of a user engagement score based on behavioral data via GCP/BigQuery
DASHBOARDING / DATA VISUALIZATION
• Construction and maintenance of advanced multi-source dashboards
• Data prep and cleaning (SQL/Power BI)
• Data modeling and joins (SQL/Power BI)
• Creation of visuals, widgets, and filters in dashboards (Power BI, Google DataStudio, Domo, Looker)
AB TESTING / CRO
• Definition of CRO (conversion rate optimization) governance and A/B test deployment
• Analysis of customer journeys, identification of optimization opportunities, and management of the A/B test roadmap
• Configuration (JavaScript) and deployment of complex tests
WEB ANALYTICS
• Configuration and implementation of web analytics solutions via a TMS from A to Z
• Design of Web and App tagging plans and integration with development teams
• Configuration and maintenance of web analytics tools
• Training client teams on TMS (Google Tag Manager) and analytics tools (Google Analytics, Contentsquare)
Tools:
• Data analysis: SQL, Databricks, BigQuery, Google Cloud Platform
• Data visualization: Tableau, Power BI, Google Data Studio, Domo, Looker
• A/B testing: Kameleeon, Ab Tasty, Maxymiser
• Web & UX analytics: Google Analytics, Adobe Analytics, Piano Analytics, Content Square
• Data collection: Google Tag Manager, Commanders Act
Some clients I've worked with: Decathlon, L’Oréal, Louis Vuitton, Carrefour, Orange, Samsung, La Redoute, Hyundai, Conforama
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Lyon (up to 10km)
Experience
- Decathlon DigitalSenior Data & Growth AnalystSPORTSSeptember 2023 - Today (2 years and 10 months)HĂ´tel de Ville, Paris, FranceEXPERIENCE / ROLEReporting to the Customer Growth Business Unit, responsible for bridging the gap between Data Science and business impact:Close collaboration with Data Scientists to develop and deploy customized product recommendation algorithms and advanced customer segmentation for predictive modeling (purchase propensity, personalized incentives).Responsible for monitoring and steering the performance of product recommendation engines, measuring and extrapolating business incrementality.Optimization of business impact through the design and execution of rigorous A/B tests (using Statsig) on algorithmic models across multiple marketing and product channels.In-depth data exploration and opportunity sizing to identify growth levers and prioritize strategic use cases related to churn, member retention, and bottom-of-funnel conversion.Design and automation of advanced dashboards (using Databricks and Tableau) to empower business teams in monitoring algorithmic performance.
- ConverteoSenior Consultant Digital & DataCONSULTING AND AUDITSJanuary 2017 - April 2023 (6 years and 3 months)Paris, FranceDATA ANALYSISPerformed in-depth analyses using SQL to extract actionable insights.Collected and joined data tables in BigQuery.Implemented a user engagement score based on behavioral data via GCP / BigQuery.DASHBOARDING / DASHBOARD STEERINGDesigned and maintained advanced multi-source dashboards.Prepared and cleaned data (using SQL or Power BI).Modeled data and performed joins (using SQL or Power BI).Created widgets and filters within reports.CONVERSION RATE OPTIMIZATION (CRO)Defined CRO governance and an A/B test deployment process.Supported business teams in implementing on-site A/B tests and personalization.Deployed complex tests (server-side & mobile applications) in collaboration with development teams.WEB ANALYTICS & TRACKINGDesigned Web and App tracking plans and monitored implementation with development teams.Configured Analytics tool properties (channel groupings, custom dimensions, custom reports).Configured TMS (implemented analytics, media, and A/B testing tags).Provided support and training sessions on Google Analytics, Contentsquare & GTM for client teams.
Recommendations
Be the first to recommend Jeremie
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Engineering DegreeArts et Métiers ParisTech - École Nationale Supérieure d'Arts et Métiers2017Diplôme d'ingénieur généraliste
- Master of TechnologyNanjing Southeast University - 东南大ĺ¦2017Master's degree, instruments science and technology