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Jérémie CanetJC

Jérémie Canet

Transition Manager / Head of CRM-Loyalty

€950/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Jérémie


Hello 👋

Transition and interim manager (including maternity/paternity leave replacements).
15 years of experience in Customer Marketing.

Expertise: Customer engagement, CRM, loyalty, data

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Keywords: Marketing, CRM, loyalty, customer engagement, CRM / eCRM strategy, cross-channel customer animation, customer value development, loyalty, loyalty programs, direct marketing, team management, transition manager, interim, maternity leave, skills development, recruitment, growth, customer lifecycle, marketing plan, subscription, customer strategy, customer experience, campaign management, emailing, product manager, product owner, Neolane, Adobe Campaign, ACS, Selligent, Braze, Customer.io, Reelevant, automation, industrialization, trigger marketing, Big Data, segmentation, scoring, analytics, project management, ROI, data analysis, studies, dashboard, retail, mass retail, e-commerce, fashion, ready-to-wear, scale-up, start-up, fintech, cosmetics, foodtech
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 10km)

Experience

  • Deliveroo
    Head of Loyalty, CRM and Strategic Planning
    RESTAURANTS AND FOOD SERVICE
    July 2025 - Today (1 year and 1 month)
    Paris, France
    Interim as part of a maternity leave replacement.
    Particular focus on building/thinking around the Loyalty strategy (Deliveroo Plus).
    Customer Loyalty/ Retention Loyalty Programs CRM Strategic Planning Customer Strategy
  • Sephora
    Head of Client Animation
    FASHION AND COSMETICS
    October 2024 - June 2025 (8 months)
    Neuilly-sur-Seine, France
    Interim management on Client animation Europe
    Client animation strategy, content, activations, CRM, local markets coordination...
  • Sephora
    Senior CRM Manager
    FASHION AND COSMETICS
    May 2024 - October 2024 (5 months)
    Neuilly-sur-Seine, France
    Maternity leave replacement within the Customer Marketing department
    Responsibility for 6 countries in the Europe zone

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Education

  • Master 2 - Marketing
    ISTEC - Graduate School of Commerce and Marketing
    2011
    Master's degree, Marketing
  • CL2, Jazz/Jazz Studies
    IMEP - Paris College of Music
    2020
    CL2, Jazz/Jazz Studies

Skill set

Categories