Freelancer profile translated to English.

Description

After 11 years working on the communication for the Eram and Bocage brands, I became independent.

I offer brands or companies my support in building a strategic communication plan and/or implementing it operationally. The goal is to gain notoriety, stand out from the competition, and seize new business opportunities.

My areas of expertise:

Communication Strategy

Social Media

Storytelling

Artistic Direction for photos / videos

Store Design

Event Organization

See you soon

Languages

French
Native or bilingual
English
Fluent
Spanish
Fluent

Workplace preferences

Remote only

Primarily works remotely

Maisons Du Monde France
CSR Communication Project Manager
RETAIL (LARGE RETAILERS)
March 2022 - October 2022 (7 months)
Vertou, France
Promoting the "Good is beautiful" CSR communication movement launched in February 2022
Communication Strategy Communication CSR CSR Strategy CSR Communication
BOCAGE
Communication Manager
FASHION AND COSMETICS
March 2015 - November 2018 (3 years and 8 months)
Nantes, France
- Participate in the implementation of the multi-channel communication strategy
- Implement the corporate and fashion press relations strategy: (write internal and external communications, organize events)
- Implement the social media strategy
- Work in project mode on various communication actions
- Analyze results and their commercial impact
- Develop the commercial animation plan, create and prepare in-store displays
- Write all communication materials and create associated visuals
- Act as the central information hub for all departments to ensure consistency of messaging: CRM, social media, digital, sales...
Project Management Brand Image Management Decipher Marketing Challenges Communication Strategy Budget Design and Management Event Management Storytelling Writing Social Media Commercial and Field Vision
ERAM
Communication Manager
FASHION AND COSMETICS
May 2007 - March 2015 (7 years and 10 months)
Nantes, France
- Participate in the implementation of the multi-channel communication strategy: writing tenders, participating in the creation of TV ads, display campaigns, press...
- Implement commercial animations for 450 stores in France and internationally: find promotional operation ideas and adapt them to the country's culture, analyze results and propose improvements
- Propose commercial communication tools: implement the new merchandising charter, design POS and window display kits.
- Implement the corporate and fashion press relations strategy
- Participate in budget management
- Produce the internal newspaper: write articles, conduct interviews
Communication Strategy Sales Strategy Writing Internal Communication Press Relations Communication