About Jen
Spanish
Native or bilingual
English
Conversational
Experience
- Crea tu huella 2022 SLTechnical Lead & Automation ExpertDIGITAL AND ITJuly 2022 - November 2025 (3 years and 4 months)Barcelona, SpainArchitecture and technical leadership of the company's complete automation ecosystem. Responsible for designing multi-event systems, critical integrations, and cross-departmental automations to connect lead generation, sales, events, and support.Achievements and responsibilities:
- Multi-event system architecture: real-time tickets, invitations, and confirmations
- Complete automation of lead generation, sales, and delivery processes
- Advanced sales assignment and follow-up workflows
- Robust integrations between Hotmart, Stripe, Zoom, Google Sheets, Airtable, and ActiveCampaign
- Implementation and validation of professional tracking (GTM + GA4)
- Leadership of the technical team and continuous system optimization
I created a coherent, stable, and scalable ecosystem that reduced operational load and allowed for handling massive events without errors. - Instituto de Tráfico OnlineAutomation LeadE-COMMERCEJuly 2021 - September 2022 (1 year and 2 months)Barcelona, SpainDesign, automation, and maintenance of technical workflows for launches and sales. CRM management, integrations, and internal automations in a high-volume environment.Key responsibilities:
- Complete workflows from lead generation → booking → payment → product access
- Advanced segmentation and email automation in ActiveCampaign
- Automation of payments, bookings, and instant confirmations
- Integrations between ActiveCampaign, Zapier/Make, and payment platforms
- Optimization of internal processes to reduce operational load
I generated stable systems and automations that ran continuously during traffic peaks. - Automatizando IdeasTech & Automation Expert — FreelancerE-COMMERCEJuly 2018 - Today (7 years and 11 months)Barcelona, SpainAs a freelancer, I collaborate with info-product creators, businesses, and agencies that need to **automate their processes**, improve their CRM, optimize integrations between tools, and build no-code systems that scale frictionlessly.I have worked onadvanced automationprojects, technical architecture, and system optimization for professionals such as Txell Costa, Pat Carrasco, Instituto de Tráfico Online, Sergio Cánovas, and various online schools.Typical Projects:
- Design and optimization of complete technological ecosystems
- Automation of lead generation, sales, bookings, and post-sales
- Integrations between Hotmart, Stripe, Zoom, Airtable, Supabase, Google Sheets
- Restructuring and optimization of CRMs (GoHighLevel, ActiveCampaign, Pipedrive, Airtable)
- Creation of no-code systems for internal operations, events, and teams
- Automation of payments, billing, and confirmations
- Automated email marketing and advanced segmentation
- Configuration of intelligent booking systems
- External technical support for launches and high-volume projects
My approach is based on stability, efficiency, and scalability, prioritizing automations that work independently and clear systems that facilitate business operations.
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Education
- Specialization in Digital Mechanics (Digital Automations)Escuela Digital de Alba Delgado2020Especialización en mecánica digital (automatizaciones digitales)
- Google Analytics Specialization CourseGoogle Creative Campus2018Curso de especialización Google Analytics
Skill set
Categories
- Other