About Jean-Yves
English
Conversational
Experience
- EURO RSCGArt Director and DesignerDIGITAL AND ITSeptember 1994 - March 2010 (15 years and 6 months)
- Havas 360CopywriterDIGITAL AND ITMarch 2010 - July 2013 (3 years and 5 months)Rennes, FranceCopywriter and art director.- DESIGN: creation of original communication concepts according to the client brief and in conjunction with account managers. Global B2B and B2C campaigns, press ads, flyers, brochures, posters, emailings (Michelin, Treblec, Brioche Dorée, Légumes Primeale, Sel de Guérandes, Distillerie Giffard, Région Basse-Normandie, Pays de la Loire, Essilor, Financo, IGN…).- NAMING: creation of product and service names and identities. Brand tagline creation.- ROUGHS: precise sketches of the different concepts and/or identities to help clients visualize the proposals.
- WedigWeb WritingCONSULTING AND AUDITSMay 2015 - November 2015 (7 months)Rennes, FranceSEO WRITER: writing over 150 blog articles to improve search engine ranking. Digital news and social media, digital marketing, SEO and SEA referencing, web news.
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Education
- DNSPRennes Regional School of Fine Arts1985
- Multimedia Project ManagerDigital Campus2015Bachelor Chef de projet multimédia