Jean-Philippe D.

I help service companies that want to perform better with what they already have.

Specifically, I offer five types of services: Revenue Ops (pricing, margins, business model), Sales Ops (CRM, pipeline, follow-up automation), Marketing Ops (acquisition, tracking, lead generation), Go-to-Market (business plan, feasibility study, offer launch), AI and Automation (Make/Zapier workflows, landing pages delivered in one day).

Fixed deliverable. Fixed price. No surprises.

10 years of field experience: Director of Development and Operations for a training organization (doubled revenue, team grew from 7 to 40 people), supported over 100 entrepreneurial projects.

Based in Caen. Normandy and remote within France.

Missions:

- Management of the development departments (communication & marketing, sales, sales administration) and operations (digital transformation, IT, general means) - 12 to 19 people

- Definition and implementation of the development and operations strategy.

- Member of the management committee - Participation in strategic decisions and structuring of the company. Results:

- Reorganization and development of the sales, communication, and operations teams to follow the company's growth. Increased team size from 7 to 15 people.

- Obtained Qualiopi quality certification.

- Created records and ensured GDPR compliance for the company.

- Transferred IT infrastructure from EM Normandie to EM Normandie Compétences (Sharepoint, Azure, Intune, exchange) and implemented the company's IT policy.

Missions:

- Structuring and managing the sales and marketing department, consisting of 7 to 9 people.

- Creating, launching, and developing the EM Normandie Competences brand and its associated products.

- Ensuring the definition and implementation of the department's digital strategy.

- Preparing for the outsourcing of the EM Normandie's professional and continuing education business unit to the EM Normandie Competences SAS. Results:

- Formalisation of processes and integration of 6 new employees.

- Opening of 10 new training sessions in less than 8 months with over 200 students.

- Launch of the brand and its media (website, brochures, advertisements...), with over 5K annual visits, a community of +1000 followers on social media, and +15 press articles in 1 year.

- Implementation of a CRM and ERP (training) and automation.

- Creation of the business plan for the EM Normandie Competences SAS, as well as the outsourcing strategy for support functions (IT, General means...), commercial and communication.