Freelancer profile translated to English.

Description

As an independent communication consultant, I support companies, institutions, entrepreneurs, and associations in defining, structuring, and implementing their communication strategies. My goal is to enhance their image, strengthen their brand awareness, optimize their visibility on the right channels, and ensure the consistency of their messages to their target audiences.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Bordeaux (up to 50km), Paris (up to 10km)

Freelance
Communication Consultant
August 2020 - Today (6 years)
Bordeaux, France
Alliance pour la Mixité en Entreprise (volunteer): contributed to the association's communication strategy: content creation, CRM deployment, newsletter design, member area redesign, and distribution optimization.
Osmaïa Group: implemented engaging internal communication with the creation of an HR program deployed across all entities and organized the Top Management seminar (content, signage, goodies, conference coordination). Developed and managed corporate content (newsletters, social media, website).
SUB Design & Biborg Agency: digital and social media communication strategy and content creation (PR, articles, opinion pieces).
Communication Strategy Internal Communication Content Creation HubSpot Marketing Mailchimp
CBA Design (Groupe WPP)
Head of Communication
CONSULTING AND AUDITS
August 2020 - April 2025 (4 years and 8 months)
Paris, France
In a context of transformation and structuring of the Group's communication, I built and deployed a 360° strategy combining external visibility and internal engagement. My role? To give the agency a strong voice, unite its talent, and maximize its reach.
Vision & Strategy - Development of coherent and differentiating communication for the entire Group, aligned with its values and ambitions.
Leadership & Management - Supervision and skill development of a team of 4 talents.
Visibility & Influence - Over 30 awards won thanks to an impactful brand communication strategy and participation in major awards.
Engagement & Attractiveness - Development of targeted corporate communication to attract new talent and strengthen internal culture (social media, school relations, events).
Editorial Strategy & Digitalization - Management of the social media calendar, website SEO optimization, and direction of B2B press relations (opinion pieces, press releases) for optimal media coverage.
Events & Activation - Design and management of impactful corporate events, mobilizing employees (150+ participants) as well as clients and strategic partners.
In parallel, I supported several clients with tailor-made social media and content strategies, notably for Louis Pion - Galeries Lafayette, Institut Paul Bocuse, Osmaïa Group, Maïsadour, and Maison Joanne.
Internal Communication Communication Strategy Content Creation Project Management WordPress Website
WILLIE BEAMEN
Head of Communication - Permanent Contract
CONSULTING AND AUDITS
May 2019 - August 2020 (1 year and 3 months)
Paris, France
New position. Imagine and implement an external and internal communication strategy to meet the business objectives of the advertising agency with a strong sports DNA.
Internal Communication Communication Strategy Content Creation Project Management WordPress Website