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Jeanne DeplusJD

Jeanne Deplus

Brand & Content Strategist B2B

€500/day
6 projects
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Jeanne

▶︎ Be identified as an expert in your market
▶︎ Attract targeted traffic to your website
▶︎ Generate maximum qualified leads through your website
▶︎ Truly stand out from your competitors
▶︎ No longer depend on your time to sign a new client

In B2B, all of this is possible, without advertising, thanks to Content Marketing, Brand Content & Copywriting.

My preferred sectors: Freelancing & Future of Work, HR, Management, Banks & Insurance

Strategy:
- Brand identity
- Content Marketing Strategy

Web content creation / Copywriting:
- Website (key pages)
- Email marketing
- Ebooks
- Newsletters
- Pillar page

Shall we discuss it? ☕️

Jeanne
  • English

    Fluent

  • Spanish

    Conversational

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Lyon (up to 100km), Paris (up to 100km), Marseille (up to 100km), Bordeaux (up to 100km)

Experience

  • Jeanne Deplus
    Brand & Content Strategist B2B
    CONSULTING AND AUDITS
    January 2019 - Today (7 years and 5 months)
    Paris, France
    Clients : Crédit Agricole, Pollutec, 365Talents, L'Ecole de Coaching de Paris, WeCook WeCare, L'Académie du Service, Makesense, Covéa, Homelike Acquisition, Savvier, Enky
    Content Marketing Brand Content Inbound Marketing Editorial Strategy SEO Writing SEO Audit Web Marketing Strategy Community Management Email Marketing
  • WeCook We Care
    Malt logoOn Malt
    Inbound Marketing Project Manager
    HEALTH AND WELLNESS
    June 2019 - Today (7 years)
    Paris, France
    As a freelancer, I support the startup WeCook We Care in its customer acquisition and conversion strategy:

    Global redesign of customer journeys
    Qualification and segmentation of the existing database on Mailchimp
    Content marketing (inbound) strategy and editorial planning
    Supervision of creation: ebooks, articles, newsletters,
    Creation: emailing loops, use cases, landing pages, website content, Facebook ads
    Project management and team supervision (2 writers, 1 designer)
    Reporting and optimization of actions

    Results over 6 months:
    + 40K qualified leads and a lead machine generating 10K leads/month
    Average email open rate = 45%
    Average email click-through rate = 25%
    Email conversion rate x10
    Email = 1st channel in terms of revenue
    Blog Editorial Strategy Digital Communication Copywriting Inbound Marketing Web Marketing Strategy
  • Crème de la crème
    Digital Marketing and Content
    HUMAN RESOURCES
    June 2018 - January 2019 (6 months)
    Paris, France
    Inbound Strategy and Article Writing:
    - Development of an Inbound content strategy
    - Creation and management of an external contributor pool
    - Writing SEO-optimized articles and creating illustrations for the blog
    - Implementation of competitive and strategic monitoring
    - Weekly and monthly reporting

    Community Management:
    - Audit and recommendations for repositioning
    - Creation of marketing content
    - Management of 20 accounts
    - Management of the editorial calendar
    - Strategic and competitive monitoring
    - Weekly reporting
    Web Writing SEO Writing Inbound Marketing Editorial Strategy Competitive Intelligence Proofreading Reporting Content Marketing Social Media Community Management

Reviews

5.0

Out of 6 ratings

F

Franck

REED EXPOSITIONS FRANCE

Reviewed on 6/15/2021

AD

Account deleted

Reviewed on 2/24/2021

Recommendations

Alexis MinchellaAM
Janick DelotJD
Alexis Minchella and 1 other person have recommended Jeanne

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Education

  • Community Manager - Digital Marketing
    OpenClassrooms
    2018
    Diplôme certifiant reconnu par l'Etat (RNCP niveau 2) et au niveau européen (niveau 6) 9 modules de formation (cas réels avec livrables et soutenances) : - Animation de communautés avec différents discours de marque - Création d'une ligne éditoriale pour la marque de vêtements Blune - Création et gestion d'une campagne de crowdfunding - Organisation d'un évènement live sur les réseaux sociaux - Développement du trafic et de la notoriété d'un site hôtelier - Développement de mon propre site vitrine - Stratégie social media d'une enseigne dans la restauration - Audit et stratégie d'influence
  • Public Law Bachelor's Degree
    Paris 1 Panthéon-Sorbonne
    2016
    Licence de Droit public mention Sciences Politiques

Certifications

  • Inbound Marketing Certification
    Hubspot
    Web Marketing Strategy Inbound Marketing Content Marketing Editorial Strategy Blog
  • TOIEC - 910
    ETS Global
    2018
    English

Skill set

Categories