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Jean HabasqueJH

Jean Habasque

🚀 Head of Growth | Expert Paid Acquisition

€900/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Jean

Currently Head of Growth at Pixpay (x10 ARR in 2 years).

I have 10 years of experience in Growth in various and international environments: E-Commerce, B2C, B2B, marketplaces, FinTech, App. I have the dual hat of strategist and doer.

I can work in French and English (Growth in London for 2 years).

In summary, I work on the following topics:

âś“ Audit & strategy
âś“ Data (Google Analytics, Tag Manager)
âś“ Traffic acquisition (Social Ads, Google Ads, emailing...)
âś“ Account management if needed
âś“ Lead generation
âś“ CRM, email automation, sequences
âś“ Conversion funnel optimization
âś“ Team management & recruitment
âś“ Growth consulting and training

Why me?
> Because I listen to your needs and objectives
> Because I answer your questions without bullshit
> Because I provide you with a quantified roadmap of actions to implement, which I can execute if needed.

I would be delighted to discuss your project and help you achieve your goals!
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Pixpay
    Head of Growth
    May 2020 - Today (6 years and 1 month)
    Paris, France
  • Digital Ventures
    Head of Acquisition
    March 2018 - April 2020 (2 years and 1 month)
    ĂŽle-de-France, France
    Digital Ventures Services Ltd (DVS) is a global digital business headquartered in central London. Today, the core brands are Vivastreet, Roomgo and Digital Directories. Each brand offers a vibrant marketplace for community-based local services. My responsibilities?
    - Define strategy, KPIs, budget and tracking to grow leads and revenue
    - Manage 2 Senior Acquisition Executives (Google Ads, LinkedIn Ads, Facebook Ads)
    - CRM and nurturing (Zoho, Zapier, Wordpress)
    - Run offline TV campaigns (Labeille Agency, Realytics)
    - Data analysis (BigQuery, SQL, DataStudio, Google Sheets, Excel)
    - Collaborate in international cross functional team (CRO, Unbounce, AB tasty)
    - Report to the Head of Marketing Achievements:
    - Number of leads x7 in 2019 vs 2018
    - Time saving through automations
    - Upskilled my team
  • Digital Ventures
    Senior Acquisition Executive
    January 2016 - February 2018 (2 years and 1 month)
    London, UK
    For all the brands of the group (Vivastreet, Roomgo, Digital Directories, Ziipr, Popmyday):
    - Manage and optimise large-scale and multilingual Google Ads campaigns
    - Run Facebook Ads campaigns (Leads, App downloads and e-Commerce)
    - Manage partnerships to drive leads (Aggregators, Criteo, Affiliation, Programmatic)
    - Run offline TV and Metro campaigns (My Media, Eggs)
    - CRO and cross-functional team projects (AB tasty, Unbounce) Achievements:
    - Successfully hit acquisition targets for 2 years.
    - Roomgo's CPL globally decreased by 13%
    - Promotion to Head of Acquisition position

Recommendations

Cédric BrochierCB
Sergio BellonSB
ML
Cédric Brochier and 2 other people have recommended Jean

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Education

  • Master of Business
    ESG Management School Paris
    2013
    Master of Digital Business
  • Bachelor of Business Administration (BBA), Corporate strategy, business ethics, multicultural management, organizational behavior, Corporate strategy, business ethics, multicultural management, organizational behavior
    Griffith University
    2011
    Bachelor of Business Administration (BBA), Corporate strategy, business ethics, multicultural management, organizational behavior, Corporate strategy, business ethics, multicultural management, organizational behavior

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