About Jean
French
Native or bilingual
Experience
- PixpayHead of GrowthMay 2020 - Today (6 years and 1 month)Paris, France
- Digital VenturesHead of AcquisitionMarch 2018 - April 2020 (2 years and 1 month)ĂŽle-de-France, FranceDigital Ventures Services Ltd (DVS) is a global digital business headquartered in central London. Today, the core brands are Vivastreet, Roomgo and Digital Directories. Each brand offers a vibrant marketplace for community-based local services. My responsibilities?- Define strategy, KPIs, budget and tracking to grow leads and revenue- Manage 2 Senior Acquisition Executives (Google Ads, LinkedIn Ads, Facebook Ads)- CRM and nurturing (Zoho, Zapier, Wordpress)- Run offline TV campaigns (Labeille Agency, Realytics)- Data analysis (BigQuery, SQL, DataStudio, Google Sheets, Excel)- Collaborate in international cross functional team (CRO, Unbounce, AB tasty)- Report to the Head of Marketing Achievements:- Number of leads x7 in 2019 vs 2018- Time saving through automations- Upskilled my team
- Digital VenturesSenior Acquisition ExecutiveJanuary 2016 - February 2018 (2 years and 1 month)London, UKFor all the brands of the group (Vivastreet, Roomgo, Digital Directories, Ziipr, Popmyday):- Manage and optimise large-scale and multilingual Google Ads campaigns- Run Facebook Ads campaigns (Leads, App downloads and e-Commerce)- Manage partnerships to drive leads (Aggregators, Criteo, Affiliation, Programmatic)- Run offline TV and Metro campaigns (My Media, Eggs)- CRO and cross-functional team projects (AB tasty, Unbounce) Achievements:- Successfully hit acquisition targets for 2 years.- Roomgo's CPL globally decreased by 13%- Promotion to Head of Acquisition position
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Education
- Master of BusinessESG Management School Paris2013Master of Digital Business
- Bachelor of Business Administration (BBA), Corporate strategy, business ethics, multicultural management, organizational behavior, Corporate strategy, business ethics, multicultural management, organizational behaviorGriffith University2011Bachelor of Business Administration (BBA), Corporate strategy, business ethics, multicultural management, organizational behavior, Corporate strategy, business ethics, multicultural management, organizational behavior