Jean-Georges Tonon

From the age of 16, when my father entrusted me with the keys to a small supermarket to replace the managers during the summer, commerce, "business," has always occupied a central place in my life. Not commerce or "business" in its most common meaning, but rather in its etymological origin ("social, friendly, or affective relationships between several people"). I gradually broadened the scope of this relationship with others, eventually leading different companies, taking the lead in several entrepreneurial ventures, sometimes crowned with success, sometimes marked by failure.

By doing so, curious to always learn, willing to discover more, resistant to the overwhelming waves that sometimes carry you far into the storm, I have forged a rich and varied experience in all areas of business.

From mass distribution to new technologies, to the digital transformation of consumption patterns, through local daily press, local media, operational marketing for retail players, in city centers, in hypermarkets, in shopping malls, I have encountered many universes that all had one thing in common: they only existed through "social, friendly, or affective relationships between several people"!

They nourish my life as an entrepreneur, inspire shared human adventures always with passion.

Experiences: grocer, retailer, mass distribution, shopping malls, city center dynamics and transformation, media and advertising; Creation, management, and development of companies. Innovation and implementation of local marketplaces, support for the omnichannel transformation of distribution channels.

Expertise: creation and development strategy, start-up structuring, finance, management, operational marketing, digital, e-commerce.

Conviction: people are at the center of the value chain, they create true wealth and give meaning to the Company.