Freelancer profile translated to English.

Description

Trained in digital marketing and strategy (Master's level), my expertise is focused on copywriting: that is, the creation of written content that drives engagement.

- Sales pages (landing pages)

- Newsletters and e-mailing

- Blog posts

- SEO-optimized product sheets (e-commerce)

- White Papers

My self-training is constant, and I have also led Web projects - showcase and e-commerce sites via WordPress / WooCommerce, for which I have deployed content writing strategies.

Languages

German
Conversational
English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Lyon (up to 10km)

Jean-Baptiste POINAS - Freelance
Digital Marketing Specialist
CONSULTING AND AUDITS
June 2020 - Today (6 years)
Lyon, France
Creation of showcase and E-commerce sites (Wordpress / Woocommerce)
Web Writing and SEO
Brand Content
Management of online quantitative surveys

Various sectors: personal development coaching, motorsport, construction, Human Resources
WooCommerce Wordpress Divi Copywriting Landing Page SEO Content Marketing
Meandle
Webmarketing Project Manager
May 2015 - May 2016 (1 year)
Lyon, France
- Daily management of an online community on Twitter and Facebook /
- Participation in the implementation of growth hacking actions (contests, viral campaigns, etc.)
- Management of a website redesign project in B2B (construction sector: www.altimaitre.net)
Growth Hacking Community Management Web Project Management Web Writing Adobe Photoshop
Doz
Freelance Web Writer
September 2014 - January 2015 (4 months)
Villeurbanne, France
Writing "SEO-compliant" articles on various topics (travel, culture...)
Web Writing

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Skills Certificate in E-Marketing & E-Commerce
National Conservatory of Arts and Crafts
2015
Master 2 - Social Sciences Applied to Food
University of Toulouse-Le Mirail
2004

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Jean-Baptiste Poinas

Digital Marketing and Copywriting

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