About Jay
French
Native or bilingual
Experience
- ClientAcquisition & CRM ManagerJune 2024 - January 2026 (1 year and 7 months)Paris, FranceOrchestration of Paid Media campaigns (Google Ads, Meta Ads) to generate qualified leads and optimize ROAS.CRM Management: segmentation, marketing automation, lead nurturing, and conversion funnel optimization.KPI analysis and implementation of data-driven actions to improve performance.Landing page and customer journey optimization to increase conversions and retention.Collaboration with Sales teams to accelerate growth and develop international acquisition.
- ClientDigital Marketing Project ManagerFebruary 2021 - March 2023 (2 years and 1 month)
- Orchestrate lead generation campaigns through various channels
- Manage the Website: content integration, SEO, and traffic analysis
- Create sales support materials (Web/Print) for products and services
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Education
- Master in Global and Digital MarketingMBA ESG Paris2019