Freelancer profile translated to English.

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Description

Development and implementation of Paid Media strategies aimed at giving visibility to projects and brands.

Planning and execution of campaigns focused on acquiring qualified traffic and generating conversions.

Management of campaigns in Google Ads and Meta Ads, continuously optimizing performance and ROAS.

Analysis and optimization of landings to improve conversion rate (CRO).

Configuration, measurement, and tracking of data for complete analytical management.

Elaboration of actionable reporting for strategic decision-making.

Design and execution of launch strategies for new products or services.

Languages

Spanish
Native or bilingual
English
Fluent
French
Fluent

Workplace preferences

Remote only

Primarily works remotely

Roiback
Paid Media Specialist
TRAVEL AND TOURISM
April 2025 - Today (1 year and 4 months)
Definition and execution of multichannel marketing strategies for different projects, from the development of the marketing plan to its implementation.
Management and continuous optimization of campaigns in Google Ads and Meta Ads, focusing on performance and achievement of objectives.
Development of data-driven optimization strategies to maximize results and investment efficiency.
Analysis and elaboration of reporting for strategic decision-making.
Coordination and management of creatives aimed at improving campaign performance.
Google Ads Meta Ads Microsoft Ads
OnTop Media - Agencia Digital
PPC Specialist
October 2024 - April 2025 (6 months)
Reporting and analysis of performance to clients: Generation of performance reports for clients, focusing on key KPIs and improvement opportunities.
Buendía Tours
SEA- Paid media
TRAVEL AND TOURISM
July 2022 - October 2024 (2 years and 3 months)
Oviedo, Spain
Definition and execution of multichannel marketing strategies for different projects, from the development of the marketing plan to its implementation.
Management and continuous optimization of campaigns in Google Ads and Meta Ads, focusing on performance and achievement of objectives.
Development of data-driven optimization strategies to maximize results and investment efficiency.
Analysis and elaboration of reporting for strategic decision-making.
Coordination and management of creatives aimed at improving campaign performance.