Freelancer profile translated to English.
Back to original languageAbout Jany
MY AREAS OF EXPERTISE
As an art director since 2012, I create rich and unique visual universes for entrepreneurs, brands, and companies:
- Logo creation and global visual identity, graphic charter
- Design of communication materials
- Website creation
- Social media visual creation
Passionate about typography and experienced in editorial design, I also work with various publishing houses:
- Creation of graphic and photographic book covers
- Art direction and layout creation for magazines and art books
MY METHODOLOGY
Whatever the subject, I approach each project as an opportunity for creative exchange:
- We meet to discuss your challenges
- We validate the brief together based on your objectives
- I present initial proposals based on strong concepts
- We evolve the chosen direction based on your feedback
- I finalize the project and deliver the necessary files for its completion
My experience as an art director and consultant has taught me that this step-by-step process is an effective method for a smooth project, within consistent timelines.
MY WORK TOOLS
To start:
- A lot of curiosity
- A good exchange phase with you to understand your challenges
- My analytical skills
- My intuition
- Pencils and paper
To finalize:
- Illustrator
- InDesign
- Photoshop / Camera Raw / Lightroom
- Sketch
MY CLIENTS
My years of experience have given me the chance to earn the trust of many clients from diverse backgrounds, including:
- Éditions Fleuve
- Fleuve Noir
- 10/18
- L’Occitane
- Melvita
- Erborian
- Arthus-Bertrand
- Imprimerie du Marais
- Ateliers d’Art de France
- Aéroport du Bourget
- Le Coq Sportif
Come by the studio, let's discuss your project :)
English
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- PIMPANT StudioArt Director and Co-founderDIGITAL AND ITDecember 2017 - Today (8 years and 6 months)Paris, FranceIn 2017, I co-founded PIMPANT!, an art direction, graphic design, and editorial design studio.Building on my previous experiences, I, along with my collaborator Magali Giraudo, respond to various communication, artistic, and graphic needs for brands, companies, and entrepreneurs:
- Communication strategy through imagery: analysis of target audiences, brand DNA, value system, messaging
- Global art direction: establishing visual codes to characterize the brand's identity across all its expression channels
- Creation of visual identities for brands, restaurants, companies, and startups
- Creation of simple or comprehensive graphic charters
- Production of communication materials: posters, flyers, stationery, press kits
- Creation of showcase websites
- Consulting on manufacturing and finishing issues
Here is a non-exhaustive list of the sectors in which we currently operate:- Luxury (jewelry & fashion)
- Cosmetics & well-being
- Publishing
- Healthcare
- Restaurants
- Culture
- Design & architecture
- Community & innovation
- Tourism
- FØLSOM StudioArt Director / Partner Co-ManagerDIGITAL AND ITJanuary 2013 - December 2017 (4 years and 11 months)Paris, FranceFor 5 years, I supported entrepreneurs and brand launch project leaders, as well as established brands, with various design needs. Specializing in global design, Følsom is a studio that offers comprehensive services for entrepreneurs seeking visual consistency at all levels: space design, custom furniture, scenography. From the complete creation of visual identities to the production of specific communication materials, I have deepened my knowledge and explored my profession through diverse graphic challenges, while expanding my skills to different design fields when developing more global concepts in areas such as:
- Concept and global art direction for restaurants: overall visual narrative, customer experience
- Design of graphic elements applied to space design: decorative wooden structures, custom wall coverings, directional or ordering signage
- Creation of restaurant menus
- Production of visual identities and graphic charters for brands and entrepreneurs
- Production of various communication materials: event communication, press kits, stationery, trade show catalogs
- Website creation: UI and HTML/CSS/PHP WordPress integration
- Redesign of e-commerce websites (Melvita, Arthus Bertrand, Adamence)
Reviews
Recommendations
FU
+1
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Education
- BTS in Visual CommunicationCondé Paris2010
- Master in Global Design Research and InnovationCondé Paris2012