Freelancer profile translated to English.

Description

Short profile: Jan Herfeld – Senior E-Commerce Expert & Content Specialist

Career & Expertise:

Graduate economist with over 20 years of experience at the heart of digital commerce. From strategic roles at corporations like Metro and Aldi to operational management at e-commerce specialists like Enders and Billbee. My focus is on the profitable scaling of marketplaces (Amazon/eBay) and the optimization of shop systems.

My Focus Areas:

Marketplace Management: Holistic management of Amazon Seller Central (P&L, Account Health, Ranking Optimization).

Content & Writing: Creation of high-converting A+ Content, Brand Stores, and technically sound guide texts.

Process Management: Experienced coordination of agencies and external service providers for smooth IT and logistics processes.

Strategic Consulting: Translation of complex economic data into clear, actionable growth strategies.

My Approach:

I combine deep strategic knowledge with the discipline of 15 years of 100% remote work. I am not looking for management positions with personnel responsibility, but for focused expert tasks where I can directly apply my experience to the success of your project.

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

Enders AG
Head E Commerce
E-COMMERCE
March 2009 - Today (17 years and 3 months)
Berlin, Germany
Here is the written short version for your Malt profile, tailored precisely to your passion for content, writing, and journalism.

On Malt, the "pitch" counts – that's the text at the very top. It must immediately make it clear that you are not a beginner, but a senior professional who can write about complex topics simply (and with understanding).

Malt Profile Pitch: Jan Herfeld
Headline: Senior Content Editor & E-Commerce Expert | Graduate Economist

About me:
"I don't just write texts – I build trust. As a graduate economist with over 20 years of experience in e-commerce (including Metro, Aldi, Billbee), I translate complex economic contexts into clear, value-oriented content.

My focus is on high-quality corporate publishing, guides, and technical articles. I help companies find their voice and explain complex products (SaaS, marketplaces, B2B) so that everyone understands them.

What you get from me:

Technical Depth: No SEO phrases, but well-founded content with an economic background.

Journalistic Standard: Precise, error-free, and to the point – ideal for blogs, help centers, and whitepapers.

Seniority: I have been working 100% remotely for 15 years, with absolute discipline and asynchronously. I do not need micro-management; instead, I deliver ready-to-use texts.

I am not looking for management roles, but for operational writing tasks where quality takes precedence over quantity. Let's make your topics resonate together."