You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Jan HellemansJH

Jan Hellemans

Senior Product Designer | UX/UI | User Research

€600/day
Brussel, BE
8-15 years

Average response time: 1 hour

About Jan

I help scale-ups and corporate enterprises transform complex strategic challenges into intuitive, high-adoption digital products and services.

With over 12 years of international experience, ranging from founding a climate-tech venture to directing digital design teams at Colruyt Group, I bridge the gap between high-level business goals and exceptional user experiences.

How I add value to your project:
  • End-to-End Product Design: Leading projects seamlessly through user research, ideation, interactive prototyping, and developer handoff.
  • Design Leadership & Strategy: Setting up design systems, organizing cross-functional workflows, and alignment of stakeholders.
  • Impact & Sustainability Focus: Expert in mapping circular services, climate engagement platforms, and behavior-changing UX.
Trusted by: Porsche, BMW, Ikea, EY, Facebook, UNICEF, Colruyt Group, BASF, Bosch, Travelex, Amgen, Takeda, and AstraZeneca. Let's build something impactful together.
  • English

    Fluent

  • Dutch

    Native or bilingual

Can work on-site
Brussel (up to 50km), Gent (up to 50km), Antwerpen (up to 50km), Arrondissement Mechelen (up to 50km)

Experience

  • Colruyt group
    Digital Design Lead
    RETAIL (SMALL BUSINESS)
    April 2023 - September 2025 (2 years and 4 months)
    Halle, Belgium
    Leading the digital design transformation within Belgium's largest food retail network, scaling an agile centre of expertise for cross-functional corporate ecosystems.
    Digitale Transformatie Digital Consultant Digital Strategy Organizational Design
  • Self-Employed
    Innovation Consultant
    SOFTWARE PUBLISHING
    July 2021 - Today (5 years and 1 month)
    London, UK
    Supporting organizations and startups on their innovation journey across
    - Design Research
    - Synthesis and Insight creation
    - Strategy
    - Design & Development
    - Creative direction and team lead
    With a focus on creating a positive impact on people and the planet.
    User Research User Experience Design User Testing UX design UI design Prototyping innovation consulting digital design Start-up Project Management
  • The Planet Life
    Founder
    ENVIRONMENTAL
    July 2021 - May 2026 (4 years and 10 months)
    London, UK
    The Planet Life is a climate well-being platform on a mission to turn eco-anxiety into positive action by empowering people and promoting climate solutions. We are building a platform to create a sustainable society through workforce empowerment.
    Entrepreneurship Business Development Team Management Lean Startup Business Plan

Recommendations

Be the first to recommend Jan

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Master of Science
    University of Ghent, Howest Departement
    2012
    Master of Science (MSc), Industrial and Product Design
  • Master of Science
    University of Wales, Cardiff
    2011
    Master of Science (MSc), Advanced Product Design

Skill set

Categories