Description

Short version for those who are in a hurry:

For Sale advertising agency, DDB, Jung von Matt/Alster, Grabarz&Partner. I have been a copywriter and creative director since 1999. I bring experience, awards, fun, empathy, teamplaying, fast performance and when it comes down to it, coffee to the job.

Longer version, for those who like small stories:

1995: I had just received my high school diploma in the gymnasium. Right after the school gate, big cheers. Then the big question, "Uh, and now?"

Mom was a teacher. Just do that. Two semesters later: "No way."

I looked through the job catalog at the employment office and got stuck on "W" for advertising salesman.

Yo, that sounds like me!

Completed training at For Sale, but agency and I quickly realized.

He can write and come up with ideas, but he looks stupid in a suit.

Became a copywriter there. He's been quite good. Wooed away by DDB/Heye.

Probably quite good again. Became a senior copywriter there.

Made campaigns for McDonald's, Müllermich and many other clients.

Also the big "I'm lovin' it. campaign. Won prizes, did well again.

Ended up at Jung von Matt/Alster. TUI, BMW, MINI, Mercedes, BMW, Ergo, Ben&Jerry's

and so much more. Won prizes. Won prizes again.

Not so bad again, apparently.

Became creative director at Jung von Matt. Prizes again. Made great stuff again.

New clothing style and suddenly the color green didn't suit me anymore.

Switched to Grabarz&Partner as creative director. EDEKA, Radiozentrale, Apollo. Prizes again,

again great things. Then I took over Volkswagen Nutzfahrzeuge.

No more Brumm Brumm and Tatütata.

In 2015, I switched to a home office as a freelancer. But became more versatile.

Worked more directly for clients. More transcreation. Also for smaller companies. Really fun.

2023. More of it.

Languages

German
Native or bilingual
English
Fluent
French
Basic

Workplace preferences

Can work on-site

Hamburg (up to 10km), Munich (up to 10km)

www.jan-florian-ege.com
Kreativer | Texter | Kreativdirektor
April 2015 - Today (11 years and 2 months)
Hamburg, Germany
Agenturen/Unternehmen: Initials/London, TBWA/Zürich, Serviceplan, thjnk, BeatsbyDre/Apple/Dublin, Yamaha/Musikinstrumente, GGH Mullen Lowe, Kolle Rebbe, McCann/London&Frankfurt, B/S/H Hausgeräte, Videobeat, DDB, Merkle Inc., Volvo/Stockholm, interone, Philipp und Keuntje, Scholz & Friends, Publicis Pixelpark, Saatchi & Saatchi, Freunde des Hauses u.v.w.
Grabarz & Partner
Kreativdirektor
April 2011 - March 2015 (3 years and 11 months)
Hamburg, Germany
Jung von Matt/Alster
Kreativdirektor
April 2009 - March 2011 (1 year and 11 months)