About Janel
Freelance SEO Consultant - Digital Marketing Freelancer
- đ Technical Audit
- đ Semantic Audit
- đ On-site Optimization
- đ Advice and Recommendations (technical, content, and popularity)
- đ Strategy and Implementation, Roadmap (content type, publication frequency, brief)
- đ KPI Definition
- đ Performance Monitoring / Google Tag Manager
- đ Custom Website Creation
- đ Responsive Design and UX/UI
- đ Performant and Responsive Web Development
- đ Maintenance and Updates
- đ Business Strategy Development
- đ Editorial Calendar Creation
- đ Content Publication
- đ Visuals / Shooting and Video Production
- đ Newsletter
Spanish
Native or bilingual
English
Fluent
French
Native or bilingual
Experience
- FreelanceWebmarketing ConsultantDIGITAL AND ITSeptember 2022 - Today (3 years and 9 months)SEO / Natural Referencing
- Technical Audit
- Semantic Audit
- On-site Optimization
- Advice and Recommendations (technical, content, and popularity)
- Strategy and Implementation, Roadmap (content type, publication frequency, brief)
- KPI Definition
- Performance Monitoring
WordPress Front-end Web Development- Custom Website Creation
- Responsive Design and UX/UI
- Performant Web Development
- Maintenance and Updates
Community Management:- Newsletter
- Editorial Calendar Creation
- Content Publication
Visuals / Shooting and Video Production - CityPassengerWebmarketing ConsultantSOFTWARE PUBLISHINGFebruary 2022 - November 2023 (1 year and 10 months)Les Ulis, FranceProvider of connectivity solutions for businesses: SD-WAN & SD Branch, uCPE, Site-to-Site VPN, Business Fiber. The Citypassenger group also has other brands: Monsieur Wifi - Wifi Marketing Solution to help restaurants and guesthouses monetize their wifi by offering a wifi connection portal to their customers. City-Académie - For training in networks, cybersecurity, etc. Wifi-Territoires - Free Wifi Solution in cities and public spaces.As Marketing Manager, I am responsible for planning, implementing, and optimizing the company's online communication and SEO strategy. I also oversee the creation of editorial content for our various communication channels and ensure that our websites offer an optimal user experience.
- EikoReferencing ConsultantENVIRONMENTALApril 2021 - September 2022 (1 year and 6 months)SEO and Content Management:
- Participation in the association's launch.
- Creation of the first semantic cocoon focused on responsible consumption.
- Creation of editorial calendars
- Development of guides and briefs for writers.
- Training writers in SEO basics (creation of materials and remote training for writers).
- KPI Definition.
- Creation of a performance tracking dashboard on Lookerstudio.
Development of the website's version 2:Design of a new layout and structure.Development of the responsive version of the site in collaboration with another developer, respecting the mockups, design, margins, typography, etc.
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Education
- Master in Languages and E-commerce (FR/ESP/ ENG)University of Franche-Comté2020
- Postgraduate degree, Advanced MarketingUniversidad Americana (UAM)2016Postgraduate degree, Advanced Marketing