Freelancer profile translated to English.

Description

I support companies as an interim manager in marketing. Especially in phases of change, growth, or when structure and implementation power are needed at short notice.

My focus is on the connection between strategy and operational implementation: Performance Marketing, CRM, Customer Journeys, as well as the management of teams and external partners.

I take responsibility where topics are stuck or quick results are needed – whether in the further development of existing marketing structures, the optimization of campaigns, or the development of new approaches.

I bring experience from various industries in the B2B and B2C sectors, both in line functions and in interim roles with direct responsibility for results.

Typical fields of application:

– Stabilization and further development of marketing teams

– Performance marketing and campaign optimization

– Development and structuring of CRM and customer journeys

– Interface between specialist departments, IT, and external service providers

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Rheine (up to 50km), Düsseldorf (up to 50km), Hamburg (up to 50km), Berlin (up to 50km), Frankfurt am Main (up to 50km)

zolar
Interim Marketing Manager
September 2024 - February 2025 (5 months)
Berlin, Germany
Consulting and project management for Zolar GmbH in the B2B sector. Development of the marketing and communication strategy as well as conception and implementation of online marketing measures. Planning and organization of the trade fair appearance at Intersolar 2025. Reconceptualization of the company website as part of the strategic reorientation of the business model from B2C to B2B.
ALSO Group
Interim Head of Agency
September 2024 - February 2026 (1 year and 5 months)
di Marco, Lippstadt, NW, Germany
Focus on stabilizing daily business, creating clear responsibilities and efficient vendor marketing processes (global key brands), structuring the international website relaunch, and stakeholder alignment across countries. Combining strategic orientation with consistent operational implementation – with the goal of sustainably increasing transparency, speed, and decision-making ability.
Klier Hair Group GmbH
Interim Digital Marketing Manager
June 2024 - June 2025 (1 year)
Wolfsburg, NI, Germany
At Klier Hair Group GmbH, I worked in marketing as part of an interim mandate and was responsible for the further development and operational implementation of marketing measures in the retail sector. The focus was on managing campaigns, optimizing customer engagement along the customer journey, and close coordination with internal teams and external partners.
Interim Management Online Marketing Facebook Marketing Marketing Communication