Freelancer profile translated to English.

Description

Hi, I'm Jakob: a creative strategist with a focus on numbers and efficiency. You're saying it can't be done? It can!

Everything I do with my work is aimed at adding value - for you, your business, and those who want to buy from you. With this mindset, I conceptualize brand presences, campaigns, and social media profiles, and then take care of the implementation behind the camera, in editing, graphic design, or in the conception of ads.

Normally, there would be more about me here, but instead, I want to hold up a mirror to you: do you know what makes you and your brand unique? If not: take regular time to figure it out. And if yes: can your customers see it at first glance?

I want to achieve exactly that: visibility for what makes you unique.

Languages

German
Native or bilingual
French
Basic
English
Fluent

Workplace preferences

Can work on-site

Chemnitz (up to 50km)

Quality Reservations Deutschland GmbH
Marketing Consultant
DIGITAL AND IT
February 2025 - June 2026 (1 year and 4 months)
Langenhagen, Germany
step-by-step design of a consistent personal external presence
strategic conception and development of presentations for the sales area
PR/Public Relations: text conception & revision for newsletters, press articles, and copy
organization of events for industry events
management of service providers in the marketing area
Digital Marketing Public Relations Social Ads Event Management Marketing Strategy
fiveheadmedia GmbH
Managing Director
DIGITAL AND IT
April 2023 - Today (3 years and 4 months)
Chemnitz, Germany
Further development of the external image of companies
Collaboration with SMEs, associations, research institutions, and universities
Conception and maintenance of social media profiles
Creation of newsletters
Conception of websites and landing pages
Design of B2B and B2C ads (Search, Display, Social, Shopping) including implementation
Social Media Social Ads Video Production Digital Marketing Video Editing
UPARTMENTS Real Estate GmbH
Associate Marketing & Operations Support
HOSPITALITY
April 2022 - March 2023 (11 months)
Leipzig, Germany
YOUNIQ Living and JOYN Serviced Living
Project management and coordination between external service providers, operational units, and central marketing
Interim operational department management
Participation in marketing strategy creation and implementation of the strategy across multiple channels (social media with influencer stays, website with landing pages, PR communication)
Organization of events and trade fair appearances
Reputation management
Marketing Social Media Reputation Management Graphic Design

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M.Sc. Business Administration / Strategy, Management, & Marketing
Friedrich Schiller University Jena
2024
B.A. Tourism Management / Hotel Management
IU International University of Applied Sciences (formerly IUBH)
2022

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