Freelancer profile translated to English.
Back to original languageAbout Ivonne
Professional with over 6 years of experience in UX/UI Design, working on end-to-end projects. I have served in UX Researcher roles, contributing to digital transformation, leading research based on UCD (User-Centered Design), conducting benchmarks, user interviews, usability testing, identifying user personas, building customer journey maps, among other UX research activities.
I have experience designing low-fidelity and high-fidelity wireframes in design tools like Figma and Sketch (UI). I also have knowledge of generating interfaces with AI.
Furthermore, I have experience in Continuous Improvement and Change Management, with a track record of leading teams and developing technology projects using agile methodologies.
Additionally, I have knowledge in Marketing (Master's in Marketing and Market Research) and have designed communication plans to enhance the use of digital products.
Spanish
Native or bilingual
Remote only
Primarily works remotely
Experience
- The Silicon PartnersUX/UI DesignerMarch 2026 - April 2026 (1 month)Responsible for carrying out UX consulting for TSP client companies. Led sessions with clients focused on UX Research, implementing methodologies such as building empathy maps, gathering and prioritizing functional requirements, building navigation maps, and designing high- and low-fidelity prototypes in desktop and responsive versions.
- Simpli, ChileUX Researcher and UX/UI Designer (User Experience)June 2022 - December 2025 (3 years and 6 months)Santiago de Chile, ChileLed a user experience team and was responsible for managing digital projects using the User-Centered Design (UCD) methodology. Responsible for conducting UX Research to gather digital needs through interviews, empathy maps, customer journey maps, flowcharts, among others, and identifying and prioritizing functional requirements for MVP generation.Responsible for designing interfaces in desktop and responsive versions (navigable prototypes) using the Figma design tool and also through artificial intelligence to improve the digital experience of clients.Responsible for conducting usability tests with real users to validate and iterate prototypes based on detected improvement opportunities.
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Education
- UX/UI DesignDesafío Latam Chile2020
- Master's in Marketing and Market ResearchUniversitat Jaume I and Universitat de Valencia, Spain2025