Freelancer profile translated to English.
Back to original languageAbout Itsaso
Hello, my name isItsaso Albaina**, and I have **over 12 yearsof experience inStrategic Design Direction**. Currently focused on **UXprojects (UX specialist), UX writing, and Brand Value. I actively participate in all project phases, allowing me to understand the user to create the best product experience.Behavioral Design**, Branding, **UX writing**, **Design Strategy, Inclusive Design,**360º UX.**
If you have a website or digital product that you want to position, improve conversion, ensure usability, and have an integral and powerful mobile-first design, contact me. I'll be delighted to help you.
Spanish
Native or bilingual
English
Fluent
Basque
Native or bilingual
French
Fluent
Can work on-site
Bilbao (up to 15km), Bilbao (up to 15km)
Experience
- Dominion GlobalDesign and Talent ManagerMarch 2024 - Today (2 years and 5 months)Bilbao, PV, SpainAs Design Director, Itsaso Albaina has been instrumental in guiding the company's design strategy, ensuring all projects align with the company's vision and objectives. Her leadership has resulted in innovative designs that have significantly enhanced the company's product portfolio and market position. Albaina's expertise in Design Thinking and user experience has been crucial in creating solutions that meet customer needs and expectations, contributing to the company's evolution.Key UX skills: Design processes, UX writing, leadership, branding, product design, interaction design, usability, visual design, UI.Tools: Figma, Sketch, Invision, Wordpress, Webflow, HTML, CSS, REACT, JS, JQUERY, Notion, and Adobe Suite.Her work has been awarded 3 Laus Awards.
- Dominion GlobalSenior UX - Product Design for Grupo MasMovilJanuary 2023 - Today (3 years and 7 months)Vasco, CO, PortugalSenior UX/UI Designer consultant for Grupo MásMóvil with varied responsibilities, AB testing and CRO dynamics, usability improvement, creation of design systems for the corresponding brands, updating design system components.
- Dominion GlobalSenior UI/UX Product Designer Guuk telcoDecember 2020 - Today (5 years and 8 months)Vasco, CO, PortugalSenior UX/UI Design Lead for Guuk with varied responsibilities, AB testing and CRO dynamics, usability improvement, creation of design systems. Senior UX/UI Designer consultant with varied responsibilities, AB testing and CRO dynamics, usability improvement, creation of design systems, updating design system components.
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Education
- MA degree, Service Design and InnovationKSCHOOL2020MA degree, Service Design and Innovation
- Design engineering,Elisava - Universidad Pompeu Fabra2006Design engineering,
Certifications
- BACHELOR IN GRAPHIC DESIGNUNIVERSITY OF SOUTHAMPTON2006