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Issam H.IH

Issam H.

User acquisition specialist & Web Analyst

€400/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Issam

Passionate about digital, e-commerce, web analytics, and traffic acquisition! I present my services to implement the skills I have acquired through my modest digital experiences.

  • French

    Native or bilingual

  • English

    Native or bilingual

  • Arabic

    Native or bilingual

Can work on-site
Paris (up to 50km), Paris (up to 100km), Nantes (up to 70km), Bordeaux (up to 40km)

Experience

  • Futurae Education
    Traffic manager / Web Marketing Consultant
    EDUCATION AND E-LEARNING
    February 2020 - Today (6 years and 4 months)
    Paris, France
    [FROM SCRATCH]

    - Creation of the school's website and its digital identity
    - Ensure intuitive navigation, mobile compatibility, and site security.
    - Develop a social media presence strategy aligned with the school's objectives.
    - Create and customize profiles on chosen platforms (Facebook, Instagram, LinkedIn, etc.).
    - Implement social media launch campaigns to generate engagement and attract attention.
    - Conduct in-depth analysis of keywords relevant to the school.
    - Create targeted advertising campaigns on search engines.
    - Continuously optimize campaigns to maximize return on investment.
    - Implement technical optimization practices to improve search engine ranking.
    - Create quality content optimized for search engines.
    - Constantly monitor search engine algorithms to adapt to changes.
    - Analyze campaign performance and adjust strategies accordingly.
    Tracking
    - Implement an attribution system to track traffic sources and marketing platforms.
    - Analyze data to understand user behavior and adjust strategies accordingly.
    - Evaluate collaboration opportunities with other institutions, companies, or influencers.
    - Development of a customized CRM for the school
    - Design a personalized CRM system to manage the administrative, educational, financial, and commercial aspects of the school.
    - Ensure integration with other school systems for smooth data management.
    - Propose advertising strategies by choosing the most suitable levers for the school's objectives.
    - Define acquisition methods and associated media to maximize visibility.
  • Comment-vendre.com
    Web Manager
    CONSULTING AND AUDITS
    February 2019 - June 2019 (5 months)
    Paris, France
    Design of the website comment-vendre.com (Wordpress)
    Content creation (Inbound Marketing)
    SEO Strategy (On page / Off page)
    Social Media Community Creation (Fb Pages / Instagram / Youtube Channels)
    Inbound marketing Wordpress Facebook SEO Social Media
  • Confidentiel
    E-commerce executive
    E-COMMERCE
    April 2019 - October 2019 (7 months)
    Paris, France
    Creation of an E-commerce site (Shopify CMS)
    Development of the brand's Inbound Marketing strategy
    Promotion and Traffic Acquisition through: Facebook ads / Instagram ads / Search ads / Display ads / Affiliation
    Customer support up to the first 20 orders
    Inbound marketing Traffic Acquisition Social Media Shopify Google AdWords Google Analytics Facebook Marketing Google Tag Manager Google Search Console Google Shopping

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Education

  • MBA Digital Marketing and Business
    School of New Communication Professions
    2018
  • Professional Bachelor's Degree in Industrial Production Management
    ESITH: Higher School of Textile and Apparel Industries
    2015

Certifications

Skill set

Categories