Freelancer profile translated to English.
Back to original languageAbout Ismail
CRM and digital transformation consultant, I have several years of experience in implementing data-driven strategies and marketing tools to improve commercial performance.
I have supported major clients in:
• CRM/PRM management and optimization: segmentation, nurturing, and campaign automation.
• Implementation of digital workflows and processes to increase operational efficiency.
• Training and supporting teams in adopting CRM & marketing automation solutions.
French
Native or bilingual
Arabic
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Bordeaux (up to 20km)
Experience
- TimeOne PerformanceDigital Transformation and CRM ConsultantCONSULTING AND AUDITSSeptember 2024 - September 2025 (1 year)Paris, France• Data-driven marketing: Implementation and monitoring of marketing strategies based on data analysis to optimize campaign performance and improve ROI.• Data collection: Design and implementation of reliable and automated data collection processes to feed marketing and sales analyses.• AI: Deployment and optimization of a chatbot solution to automate customer interactions and improve user experience.• Workflow: Design and automation of workflows to optimize internal processes, reduce manual tasks, and improve team productivity.• Coordination of projects with art direction up to final delivery.• Facilitation of training and support for teams in adopting CRM tools to maximize their use and optimize prospect management.• Agile project management.• Marketing campaign management.
- OBBYGROUPBusiness Developer and Digital Transformation ConsultantRESTAURANTS AND FOOD SERVICEAugust 2022 - Today (3 years and 11 months)Bordeaux, France- Analysis of the training market for the hotel and catering industry (CHR)- In-person prospecting- Customer follow-up- Monthly revenue target mission- Digital channel management- Competitive intelligence- Creation and analysis of sales statistics and reporting- Recruitment of trainers and business introducers- Social media management- Advertising campaigns
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Education
- Bachelor in "Grandes Écoles" trackINSEEC Bachelor2023- Marketing Digital - Inbound Marketing - Management des réseaux sociaux - Data Analyst - SEO/SEA - UX Design