Ismael Pineda

July 2023 – Present: Responsible for project integration within the Studio X team, created to develop regional communication for the Coca-Cola Europe budget. Responsible for the consistency of a multidisciplinary team (Strategy, Creative, Social Media, Digital, Influencer, Production, Shopper, and PR). Responsible for evaluating and integrating work according to the specifications. Main point of contact for the client's project manager. Managing the consolidation of feedback, reviews, debriefings, and contact reports in accordance with the project plan.

August 2022 – June 2023: Led projects for WPP ALL Stars for Mondelez to create 360 communication campaigns for Milka, developing product launches and seasonal products. Led the creative coordination of Milka across the WPP network to develop consistent communication and create new business opportunities.

Collaboration with the European pharmaceutical agency of the year (2021). Led the development of campaigns for the Roche and S+N brands. Creation of branded content for HCPs, unbranded content for patient and caregiver communities for digital, off-line, social media, direct marketing, and materials for sales representatives.

Restaurant, inventory, and supplier operations director. Recruitment of new team members with the right profiles. Awarded Tripadvisor's Travelers' Choice for 2020.

Development of Marketing and Communication strategy to increase customer preference and satisfaction. In-depth analysis to improve the business model and increase takeaway sales via e-commerce and delivery during lockdown.