Freelancer profile translated to English.
Back to original languageAbout Ismaëla Rayanne
Marketing and communication consultant, I help companies structure their strategy and have a clear direction to move forward with vision and coherence.
My approach is centered on analysis, clarity, and action. I help to take a step back from what is in place to identify what works, what can be improved, and above all, what can be simplified and made more effective.
I primarily work on diagnostic and strategy missions
Strategic Diagnosis
Global analysis of the company and its communication
Communication audit: strengths, weaknesses, inconsistencies
Target audience analysis: needs, behaviors, expectations
Competitive analysis and positioning
Offer analysis and overall consistency
🎯 Positioning & Strategy
Target audience analysis and persona definition
Positioning and brand image analysis
Definition of objectives (visibility, notoriety, acquisition, sales...)
Definition of a clear and differentiating positioning
📊 Marketing & Communication Strategy
Development of the marketing mix
Definition of appropriate communication channels
Digital strategy: platform selection, frequency, editorial line
Recommendations on the consistency of marketing and communication actions
• Analysis of global communication (social networks, positioning, message)
• Analysis of the offer and target audience
• Identification of inconsistencies and areas for improvement
• Concrete and adapted strategic recommendations
• Development of simple and actionable action plans
I offer different coaching formats depending on the needs
• Audit of the current strategy, social networks, or communication
• Complete strategic diagnosis of the company and its positioning
• Mini communication strategy with editorial axes and content ideas
• Occasional coaching with analysis and recommendations
French
Native or bilingual
English
Fluent
Can work on-site
Villeneuve-sur-Lot (up to 50km), Toulouse (up to 50km), Paris (up to 50km)
Experience
- CREATOPMARKETING & COMMUNICATION CONSULTANTMay 2025 - Today (1 year and 1 month)Support human-centered projects, SMEs, micro-enterprises, and individuals in building a clear marketing strategy aligned with their objectives. Implement a digital strategy on social networks and establish an editorial line. Ensure Community Management and Social Media Management: content creation, engagement, performance analysis. Design communication materials: posters, flyers, brochures, cards, etc.
- BUSINESS CENTER DE FUMELOFFICE MANAGER DELEGATE & SALESNovember 2025 - Today (7 months)Daily space management. Administrative, logistical, and operational management. Customer and employee services on a daily basis. Participation in commercial and communication actions: customer relations, loyalty, prospecting. Organization of internal events & coordination with service providers.
- LOU TRAITEURMACHINE OPERATORApril 2025 - July 2025 (3 months)Responsible for supplying the production line. Line management. Weighing and control.
Recommendations
Be the first to recommend Ismaëla Rayanne
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Social Media Marketing CertificateHubspot Academy2025Certificat Marketing des réseaux sociaux
- Comparability Certificate RNCP-CEC level 6 in Management Science, optionENIC NARIC France education international2023Attestation de comparabilité RNCP-CEC niveau 6 en science de gestion, option