Freelancer profile translated to English.
Back to original languageAbout Isa
Art Director for over 10 years. I have worked with and supported great agencies such as Publicis Direct, BETC Digital-shopper, TBWA Integer and companies on projects ranging from creation to execution. Curious, autonomous, passionate about my job, I have multi-channel Marketing skills: Web, CRM, films, packaging, graphic charter, logo, promotion, publishing (magazine, catalog, brochure, leaflet...) in both BtoC and BtoB.
My portfolio is accessible at: isabellefromont.wixsite.com/book
English
Conversational
Spanish
Basic
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- TBWA integerArt Director print/digitalDIGITAL AND ITJune 2017 - June 2017Boulogne-Billancourt, FranceFrom concept to 360° execution: product launches, sales app, web activation, image campaign, fundraising, visual identity, graphic charter, loyalty program, in-store and digital promotion campaign, sales force tools (App, mini-site, banner, animated PPT, e-mailing, social media, banners, activation... - Posters, leaflets, flyers, press ads, POS displays, flyers, brochures, packaging, in-store animation...)Clients: Michelin, La Poste, Système U, John Frieda, Nexity, Darty, Doritos, Lenovo, Luxottica, Starbucks, Rivoire&Carret, WWF...
- DRAFT FCB-2080Art DirectorDIGITAL AND ITFebruary 1999 - August 2005 (6 years and 6 months)Clichy, FranceClients: LUCIEN BARRIÈRE - FUTUROSCOPE - SAMSUNG - 1,2,3 - THALYS - COMPAQ- BOUYGUES IMMOBILIER - WEIGHT WATCHERS - BOUYGUES TELECOM - NIVEA BEAUTÉ - CLUB MED - SORIF...360° Skills: Loyalty campaign (name creation, logo, graphic charter, mailing, posters...) - TV commercials - Product launch (AP, mailing, photo follow-up...) - Product launch brochure - 4x3 - Trade show operation (POS displays, flyers, brochures, digital...) - Promotional offer (discount coupon with brochure, flyer...) - Compet (creation + variations)
- PUBLICIS DIRECT/DIALOG - PublicisArt DirectorDIGITAL AND ITFebruary 1992 - May 1999 (7 years and 3 months)Suresnes, FranceHÉPAR - AIR FRANCE - RENAULT - LE PRINTEMPS - BALLY - JACADI - PIAGET - IBM - VITTEL - BARON DE ROTHSCHILD - LA POSTE - RENAULT - JOHNNIE WALKER - FONDATION ABBE PIERRE - ATLAS - MAAF ASSURANCES...
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Education
- Level 7 Certification - Master's levelEPSAA2021DA en communication visuelle et multimédia
- BTS LevelDuperré evening classes1990Expression Visuelle Publicitaire