About Isadora
French
Native or bilingual
English
Fluent
Experience
- GreenlyGrowth Marketing Lead (Ads)ENVIRONMENTALJanuary 2023 - January 2026 (3 years)Paris, FranceManagement of paid search and paid social campaigns (Google Ads, LinkedIn Ads, Bing, Capterra, Twitter) +€3M/year budgetCRO: UX design, lead magnet integration and conversion rate optimization, implementation of A/B tests on the siteData analysis on Google Analytics: weekly reporting on site performance and optimizationsCreation of Intercom scripts to increase site conversion rate
- Making ScienceAccount Manager SEA/Social AdsSOCIAL NETWORKSJanuary 2021 - December 2022 (1 year and 11 months)Paris, FranceDevelop the digital strategy according to the client's objectivesAnalyze KPIs, create, manage and optimize paid search and paid social campaignsImprove customer data collection and implement data-driven strategiesBuild strong client relationships and manage a media budget of +€1M per year
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Education
- Grande École Program (Digital Marketing Specialization)Audencia2022
Certifications
- Google Ads Search, Video, Display +GA4Google