Elisa D.

Creation of visual content for a matcha brand (confidential project)

Assisted a matcha brand in its launch phase with the creation of its visual identity and digital communication.

In close collaboration with the founder (CEO), I participated in the reflection on brand identity and communication strategy to develop a coherent, modern, and differentiating image.

Tasks performed:

Creation of visuals for social media (Instagram, TikTok, Pinterest, etc.)

Development of an artistic direction aligned with the brand's values

Establishment of a coherent visual identity

Design of content aimed at strengthening brand awareness before its launch

Direct collaboration with the CEO to translate the brand's vision into impactful visual materials

Confidentiality:

This project is subject to a non-disclosure agreement (NDA). The creations made cannot therefore be made public, but additional information can be provided during a discussion if necessary.

I was responsible for project monitoring and content creation for various clients. I ensured the coordination of the different project stages, from launch to completion, ensuring deadlines, objectives, and defined expectations were met.

I also regularly communicated with clients to understand their needs, provide personalized follow-up, and ensure the smooth execution of assignments.

In parallel, I designed and produced content adapted to their communication strategy, particularly for social media, as well as various digital and marketing materials. My goal was to create relevant content, consistent with their brand identity, and capable of enhancing their visibility, engaging their audience, and contributing to their business development.