Freelancer profile translated to English.

Description

Experienced designer with over ten years of practice in the fashion industry and a solid craft background. My passion lies in developing concept-driven designs, innovative color palettes, and precise product solutions that combine brand identity with customer needs.

- Product development & strategic design management

- Research & trend analysis with a creative and analytical eye

- strong denim design expertise, heavy-woven, and functional clothing design, including fit and detail conception

- UX/UI and 3D design, with a focus on digital innovation and prototyping

"I combine creativity with strategic thinking and see myself in an experienced position where I can contribute my strengths in research, conception, and strategic management – in a modern, creative, and future-oriented environment."

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Würzburg (up to 50km)

GenVelo /
Freelance Product Management & Design
RETAIL (SMALL BUSINESS)
September 2025 - Today (9 months)
Freiburg, Villa Alemana, VS, Chile
Development of customer-oriented product solutions with a focus on functionality and aesthetics for B2B and B2C brand adaptation. Responsibility for the entire design process from concept phase to final implementation, as well as close collaboration with manufacturers.
Product Management Production Planning and Control Fashion Design Supplier Management Sports
Comma,
Design Denim & Heavy Woven
December 2021 - September 2024 (2 years and 9 months)
97228 Rottendorf, Germany
Reorientation of the brand DNA for the denim product group, including redesign of labels, buttons, and detail concepts. Design of collections with a clear brand focus, analysis of sales figures, and derivation of strategic assortment decisions. Development of new designs and washes, trend research in fashion capitals, as well as trade fair visits and coordination of production steps in close collaboration with international manufacturers and the technical team.
Drykorn,
Product Management & Design Denim
December 2021 - January 2026 (4 years and 1 month)
97 Kitzingen, Germany
Development of collection framework plans and analysis of sales figures for strategic assortment design. Development of designs and new washes, trend analysis, material selection, and coordination of production steps. Close collaboration with international manufacturers to realize designs that combine brand identity and customer requirements.