About Isabelle
I am Isabelle Raja, an expert in digital marketing, graphic design, website creation, and photography. đ
French
Native or bilingual
Spanish
Fluent
English
Fluent
Experience
- Freelance â IdentitĂ© visuelle, stratĂ©gie & contenus print/digitauxArtistic Director & 360° Marketing ConsultantCONSULTING AND AUDITSJanuary 2024 - Today (2 years and 6 months)Montpellier, France360° support for brands and entrepreneurs: from brand image to digital communication.I create coherent visual universes and develop tailored strategies to boost visibility and performance.Skills & achievements:-Visual identity & design: logos, graphic charters, visual redesigns, illustrations.-Print & digital media: business cards, catalogs, custom textiles, posters, web banners, social media templates.-Visual production: professional photography (packshots, portraits), video recording (events, multicam podcasts), editing, and video content creation.-Strategy & communication: marketing and communication plans, brand storytelling, positioning.-Digital & social media: community management, editorial calendars, management and optimization of advertising campaigns (Meta Ads + Google Ads).Approach:Combine creativity and strategy to design impactful content, whether digital or printed, and engaging systems.I support both novices and experienced teams: my mission is to make communication accessible, step by step, even for those who know nothing about it.
- Maison GallusDigital Marketing Project ManagerTECHSeptember 2021 - September 2023 (2 years)34170 Castelnau-le-Lez, FranceâșManagement of marketing projects from conception to implementation, including the complete creation of e-commerce sites on PrestaShop and Shopify.âșContinuous site optimization to improve user experience (UI/UX Design), with a focus on coordinating multi-channel marketing campaigns to promote products, including a partnership with AMD.âșEmail marketing and automation management on Brevo.âșAdvertising Campaigns Management and Social Media Optimization (SMO)âșMarket data analysis to guide strategic decisions.âșClose collaboration with internal teams and external partners.
- DIPOSTELCommunication and Web Marketing AssistantTRANSPORTATIONJuly 2020 - July 2021 (1 year)34170 Castelnau-le-Lez, FranceâșResearch and implementation of a Web Marketing strategyâșManagement of the WordPress site: updates, SEO optimization, maintenanceâșCommunity Management and content creation for social media (LinkedIn, Twitter, Facebook)âșCreation of print and digital content (Brochures, Product Sheets, Newsletters, Videos, illustrations...)
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Education
- MBA Digital Marketing ExpertMyDigitalSchool2023MBA Expert Digital - Consultante en Management de Projets
- Bachelor of Science in MarketingMyDigitalSchool2021Bachelor Webmarketing et Social Média