Freelancer profile translated to English.
Back to original languageAbout Isabel
In a digital world where brands compete for attention, the key lies in an advertising strategy that connects with the right audience and converts impressions into sales.
I am Isabel Franco, a specialist in digital communication and advertising for fashion and beauty brands. With a Master's degree in Fashion and Beauty Communication, I have worked in the communication departments of renowned cosmetic brands, in the luxury retail world, and as an academic coordinator for a leading program in the industry.
My experience has given me a 360° view of the sector, combining strategic communication with consumer trends. I specialize in Meta Ads, TikTok Ads, and X Ads, platforms where I design advertising campaigns that enhance the digital presence of lifestyle, beauty, and fashion brands.
If your brand is looking for effective and personalized advertising strategies, send me a message. I look forward to meeting you!
Spanish
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- AutónomoDigital Advertising SpecialistDecember 2024 - Today (1 year and 6 months)Madrid, SpainI help you attract more clients and increase your sales through strategically designed advertising campaigns for your business.I handle the entire process: from planning and creating ads to optimizing them, so you can focus on what you do best: growing your business.
- Escuela Unidad EditorialProduct Manager - Fashion & BeautyApril 2022 - July 2024 (2 years and 3 months)Madrid, SpainCoordination of the Official Master's Degree in Fashion and Beauty Communication Telva & Yo Dona, as well as other courses in the Fashion and Beauty areas.
- Prada GroupSales AssistantJuly 2021 - April 2022 (9 months)Madrid, SpainThrough storytelling, I connect with my clients to immerse them in the Miu Miu universe. With empathy and skill, I offer them a unique shopping experience, facilitating emotional connection with the brand and ensuring their loyalty.
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Education
- Scale Methodology for Media Buyer 120hrsMamis Digitales2025Metodología Escala para Media Buyer 120hrs
- Official Master's Degree in Fashion and Beauty Communication Telva & Yo Dona, Public Relations, Advertising, and Applied CommunicationUniversidad CEU San Pablo2019Máster Oficial en Comunicación de Moda y Belleza Telva & Yo Dona, Relaciones públicas, publicidad y comunicación aplicada