Freelancer profile translated to English.

Description

Are your operations hindering your growth instead of supporting it?

I'm Irene, former Head of Operations, with experience in high-growth B2B and B2C startups (Echo Analytics, Singulart). Today, I help teams build modern, growth-oriented, and data-driven operations, transforming vague processes and underutilized tools into clear, automated, and truly adopted systems.

Specifically, I help with:

Clarifying roles, responsibilities, and key processes (no more gray areas)
Automating repetitive, high-impact tasks (Ops, RevOps, Finance, Delivery)
Designing a coherent and integrated tool stack: CRM (HubSpot), Notion, automations (Make, n8n), data, and reporting
Activating advanced growth and RevOps tools (e.g., Clay, enrichment, intent signals) to support distribution and execution
Implementing simple, documented processes adopted by teams

What you gain:

Time: less friction, faster execution
Visibility: reliable data to drive growth
Autonomy: robust systems your teams can evolve

My approach:

No theoretical recommendations or slideware. I build concrete systems with you, implement, automate, and transfer knowledge.
But first and foremost, I listen. I understand how your team actually works, its constraints, and what holds it back daily. Because a good system isn't the one that's perfect on paper, it's the one your teams adopt and make thrive.

The goal:

Modern, actionable, and sustainable operations, designed for and with the people who use them every day.

Support formats:

Targeted missions
Implementation sprints
Fractional support (a few days a week)

If you want operations that truly accelerate your growth, let's talk.

Industry field of expertise

Languages

Italian
Native or bilingual
English
Fluent
French
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km)

EchoAnalytics
Head of Operations
January 2024 - January 2026 (2 years)
Paris, France
Recruited, trained, and led the Operations team to improve efficiency, support company growth, and deploy an enterprise-wide operational excellence strategy, focusing on:
Team Alignment: Defined objectives, implemented KPI dashboards, and strengthened coordination between Sales, Marketing, Product, Finance, and Customer Success teams.
Workflow Optimization: Identified bottlenecks, redesigned key processes, and fostered a culture of continuous improvement (Lean methods, retrospectives, structured rituals).
Tools & Automation: Selected, negotiated, and integrated tools (HubSpot, Jira, Make, Gong, Coefficient, Clay, Smartlead, HeyReach), ensuring their adoption and long-term value through hands-on support.
Revenue & Treasury Management: Rebuilt the accounts receivable process, automated reminders, improved reporting, and recovered over €1.4M in overdue payments in less than a quarter.
HubSpot Lean Management Corporate Strategy KPIs and Metric Definition and Monitoring Process Optimization
EchoAnalytics
Sales Operations Manager
June 2023 - January 2024 (7 months)
Implemented HubSpot for Sales & Marketing; designed qualification flows, dashboards, and automated sales processes.
Improved lead management, deal tracking, sales handoff, and engagement analysis through custom properties and workflows.
Automated interactions between sales and product teams during delivery.
HubSpot Process Optimization Sales Ops Marketing Ops Feature Definition
SINGULART
Senior Project Manager
January 2023 - May 2023 (4 months)
Collaborated with cross-functional teams to prototype, launch, and test new monetization initiatives for artists, including profile and event promotion through a targeted social media strategy.