Freelancer profile translated to English.
Back to original languageAbout Ioana
Creative strategist and innovation consultant, I help companies and institutions clarify their positioning, structure their vision, and transform their ideas into concrete action plans.
My work begins where everything is still unclear. I intervene to structure, prioritize, and create a coherent trajectory.
Specifically, I work on:
• Brand strategy and positioning
• Strategic direction and roadmap
• Workshop design (creative sprints, team alignment, innovation)
• Communication strategy and storytelling
• Offer structuring and business models
I combine strategic thinking with operational execution.
Work approach:
– Quick and structured diagnosis
– Clear methodological framework
– Framed iterations
– Actionable deliverables
– Close collaboration with teams
8 years of experience in creative strategy, complex project coordination, and collaborative ecosystem creation.
If you are looking for a strategic perspective capable of bringing order, aligning teams, and transforming ambition into a clear plan, we can work together.
French
Native or bilingual
English
Native or bilingual
Can work on-site
Bruxelles (up to 50km)
Experience
- Vanna Strategic CreativityOrganisational Creativity StrategistCONSULTING AND AUDITSSeptember 2025 - Today (9 months)Brussels Metropolitan Area, BelgiumMy mission is to focus on building clear frameworks that support creative work without constraining it, using community-driven, horizontal, and experimental approaches.
- Ten livesCreative AdvisorCULTUREAugust 2025 - April 2026 (8 months)Brussels Metropolitan Area, BelgiumWorking with the Ten Lives team to bring our vision to life: a festival that's good for the planet and for the people. We work the land by day and celebrate by night. My mission is to advise the creative operations and bring together the best creatives to join our team.
- Caracal AgencyOperations ManagerJanuary 2024 - July 2025 (1 year and 6 months)Brussels Metropolitan Area, BelgiumCoordination of external projects• - Oversee ongoing projects with clients and ensuring effective communication between internal and external teams to meet project expectations and deadlines.• - Explore customer needs and translate them into concrete deliverables for internal teams, checking feasibility with technical teams.• - Organize and supervise the progress of projects by holding regular customer and team meetings.• - Collaborate with technical teams to define task estimates and ensure they are on track during the project.• - Adapt time estimates and budgets as necessary.
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Education
- Conduct UX Research and Test Early Concepts Learning GDPR User research Build Wireframes and Low-Fidelity Prototypes Foundations of User Experience (UX) DesignConduct UX Research and Test Early Concepts Learning GDPR User research Build Wireframes and Low-Fidelity Prototypes Foundations of User Experience (UX) Design
- Master's degree, INEOLouvain School of Management2017Master's degree, INEO