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Ingrid AparicioIA

Ingrid Aparicio

Digital Strategy Consultant

€500/day
Nantes, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Ingrid

✅ I am a digital strategy consultant, with over 10 years of experience in communication – notably with public organizations like Nantes Métropole, CPAM, and regulated professions.

🚀 Today, I primarily support entrepreneurs and health professionals in clarifying their online presence, increasing their visibility, and creating useful and aligned digital tools.

💙 This is a sector I deeply care about, on a human level. And today, I use my digital expertise to transform their expertise into visibility, their voice into trust, and their presence into impact!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Nantes (up to 50km)

Experience

  • Association DSD
    DIGITAL PROJECT MANAGER
    March 2020 - August 2020 (5 months)
    Montpellier, France
    Responsible for the website redesign: team coordination, writing the specifications, content creation, working on the graphic charter and SEO. Participation in various communication projects: Brand identity, sales brochures and sponsorship, social media, etc...
    tc..
    Digital Communication Web Marketing Strategy Social Media Strategy 360° Communication Strategy Project Management
  • Nobilito
    DIGITAL PROJECT MANAGER
    March 2022 - June 2025 (3 years and 3 months)
    Nantes, France
    • Brief Taking
    • Facilitation of design workshops
    • Writing functional specifications
    • UX design
    • Relationship with Nobilito's clients and partners
    • Project planning and monitoring
    • Synchronization of actions and stakeholders
    SEO Project Management UI/UX Design Wordpress Training Strategic Recommendation
  • Cohérence Communication
    DIGITAL PROJECT MANAGER
    August 2020 - February 2024 (3 years and 6 months)
    Nantes, France
    Management of the agency's web projects:
    • websites: writing specifications; post-production quality control; after-sales service, website updates and client monitoring.
    • Referencing: coordination of the action plan to ensure client site SEO; setup and management of Google Ads campaigns.
    • Social media: Implementation of the social media strategy for each client account with the Community Managers.
    • Training for the agency's sales team in Nantes (Workshops & technical training)
    • Strategic recommendations and digital communication plan for key accounts
    Team Coaching Social Media Community Manager Strategic Recommendation Quality Management UI/UX Design

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Education

  • Master in Digital Project Management
    VISIPLUS ACADEMY
    2020
    Master Management de Projet Digital
  • Bachelor in Project Management
    2017
    Bachelor Chef de Projet

Certifications

  • Piloting Accessible Projects with RGAA
    Empreinte digitale
    Web Project Management Digital Accessibility

Skill set

Categories