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Ingo RakemannIR

Ingo Rakemann

Consulting

€1,200/day
Köln, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Ingo

I have been self-employed since 1997, founded, restructured, and sold various companies. Most recently, I sold my company with 30 employees. I now pass this knowledge on to other companies. Through my entrepreneurial activities, I am an expert in the areas of marketing, business management, and controlling. I am flexible, resilient, socially competent, young at heart, and a problem-solving expert.

  • German

    Native or bilingual

  • English

    Conversational

Can work on-site
Köln (up to 50km)

Experience

  • Statera Consulting
    Consulting for Startups and SMEs
    January 2022 - Today (4 years and 7 months)
    Köln, Germany
    Carrying out consulting projects for startups and SMEs, as well as interim management
    Accredited as a consultant by IBP Düsseldorf
    Accredited as a consultant by BAFA

    Responsibilities within the company:
    - Commercial management of the company
    - Online marketing
    - Consulting for startups and SMEs
    - Interim management
    - Subsidy consulting
    - Development of new controlling software

    Tasks within the consulting projects:
    - Strategy consulting
    - Marketing strategies
    - Online advertising strategies
    - Mailing strategies
    - Pricing strategy and models
    - Digitalization of corporate processes
    - Creation of business plans
    - Financing advice
    - Application for funding programs
    Startup Consulting Consulting Subsidy Consulting Coaching Corporate Strategy
  • EWD Expertennetzwerk Deutschland GmbH
    Managing Partner
    CONSULTING AND AUDITS
    October 2011 - October 2019 (8 years)
    Kreisfreie Stadt Köln, Germany
    Germany-wide startup consulting and consultant network for business consultants

    Responsibilities within the company:
    Management
    - Sole management of the company
    - Digitalization of all company processes with a self-developed software solution
    - Strategic adaptation of the company to market conditions
    - Coordination of important decisions with co-partners
    - Investor search
    - Conducting due diligence
    - Sales and contract negotiations
    Personnel:
    - Personnel responsibility
    - Employee selection and management
    - Preparation of payroll
    - Creation of salary and commission models

    Marketing:
    - Budget responsibility
    - Campaign creation and planning on Google and Facebook
    - Establishment of a call and customer center
    - Establishment and management of the online startup portal Deutschland-startet.de
    - Management of the editorial team

    Consulting:
    - Management of an in-house team of 2 consultants
    - Coordination of 120 freelance consultants in Germany
    - Consulting for startups and SMEs
    - Application for subsidies
    - Advice on applying for funding programs

    Finance:
    - Controlling of all company processes
    - Creation of annual plans on a monthly basis
    - Preparation of bookkeeping
    - Coordination of bookkeeping and balance sheet with tax advisor
    - Permanent reporting to co-partners

    Business Development
    - Development of new business areas
    - Continuous digitalization of processes
    - Development of subsidy guides
    Social Media Marketing Corporate Strategy Business Management Personnel Management
  • Werbeagentur vier
    Owner
    CONSULTING AND AUDITS
    January 1997 - December 2016 (20 years)
    Köln, Germany
    Marketing consulting, full-service advertising agency

    Responsibilities within the company:
    - Commercial management
    - Marketing management

    Tasks within customer projects:
    - Marketing concepts
    - Advertising planning and campaigns
    - Classic advertising (print, TV, radio)
    - Online advertising concept
    - PR concepts
    Advertising Strategy Marketing Consulting Business Management

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Education

  • Diploma in Business Administration
    University of Bayreuth
    1994
    Studium der Betriebswirtschaftslehre mit den Schwerpunkt Marketing und 
 Personalwesen/Führungslehre an der Universität Bayreuth (DE) - Diplomarbeit zum Thema Beschwerdemanagement

Skill set (12)

Startup Consulting
Change Management
Consulting
Coaching
Subsidies
Personnel Management
Marketing
Social Media Marketing
Corporate Strategy
Business Management
Advertising Strategy
Marketing Consulting

Categories