Ines Salima Bouchair

Support brands in the luxury sector in developing their image, communication, and positioning. Design content and visibility strategies adapted to desirability and customer experience challenges. Coordinate digital and creative projects, including social media, communication campaigns, and brand identity, to strengthen brand awareness and the consistency of developed universes.

Participate in the development of brand image and digital communication strategy for an international clientele in the premium watchmaking industry. Manage digital communication, including social media content, newsletters, and the website, to engage the community and build customer loyalty. Organize exclusive events to present new collections and strengthen relationships with clients and key partners.

Contribute to the communication strategy within the LVMH group, focusing on innovation and digital luxury. Actively participate in the organization of VivaTech, the leading technology and innovation trade show, by collaborating with marketing and event teams to design and deploy communication campaigns aimed at increasing brand visibility and affirming its positioning as an innovative leader in the luxury sector.