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Ines RuaIR

Ines Rua

Sustainability Copywriter

€200/day
Porto, PT
8-15 years

Average response time: 1 hour

About Ines

Brands face growing scrutiny around greenwashing and face the challenge of building trust through credible communication. It's crucial to comply and still stay appealing, using clear messaging. I'm here to make it work for your audience.
  • English

    Native or bilingual

  • Portuguese

    Native or bilingual

  • Spanish

    Conversational

  • Italian

    Conversational

Remote only
Primarily works remotely

Experience

  • Freelance
    Full Stack Marketer
    June 2015 - Today (11 years and 2 months)
    Assist the creation, development and ongoing management of brands. Research to help determine opportunities, direction and strategy to strengthen competitive position. Social media management. Content creation. Copywriting.
  • Design e More, S.A.
    Marketing Manager
    FASHION AND COSMETICS
    August 2017 - February 2019 (1 year and 6 months)
    Porto, Portugal
    Resposible for: Brand positioning; Monitoring and control of annual budget of the marketing department; Coordinate the development of communication materials and content creation for all communication channels; Copywirting; Social media management and influencer marketing; Monitor online sales strategy; Coordinate and manage relationships with press and event management; Ensure presence in specialty trade shows; Sales analysis and market trends for product development
  • Parfois
    Product Manager
    FASHION AND COSMETICS
    February 2009 - February 2012 (3 years)
    Porto, Portugal
    Responsible for: product planning and execution throughout the product lifecycle; product pricing for specific international markets; performing sales, trend and profitability analysis; monitoring sales budgets; defining weekly shipments and daily managing stock levels.

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Education

  • Licentiate degree
    Universidade do Minho
    2005
    Licentiate degree
  • Oporto British School
    1998

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