Ines Mahdi

Hello!

I have been a photographer & videographer for 5 years, specializing in creating visual and social media content for brands, e-commerce, and digital campaigns.

I've had the opportunity to support an agency and various brands in designing creative content aimed at strengthening their image and adapting to the usage of digital platforms: Instagram, TikTok, Meta Ads, website, and e-commerce content.

My approach combines art direction, photo/video production, and an understanding of social media codes to create content that is both aesthetic, coherent, and high-performing.

Creative concept • Moodboard • Visual storytelling • Brand universe • Shoot direction • Social-first content

Packshot • Product photography • Lifestyle content • E-commerce • Social media • Photo retouching

Filming • Video editing • Reels • TikTok • UGC style ads • Short formats • Brand content • Meta Ads

Multi-format variations • Social media visuals • Campaign assets • E-commerce content • Digital communication

Premiere Pro • After Effects • Photoshop • Lightroom • Illustrator • Figma • CapCut • Generative AI (Midjourney, Runway, Firefly, ChatGPT)

I've had the opportunity to work on projects in the e-commerce, social media, and tech sectors, with a particular focus on aesthetics, visual coherence, and content impact.

Based in Lyon — available remotely and in person.

Feel free to contact me to discuss your project.