Freelancer profile translated to English.
Back to original languageAbout Ines
Hello! 😊 Looking to accelerate your acquisition, structure your growth strategy, or launch data-driven experiments?
I help startups, freelancers, and creative projects optimize their acquisition channels, manage key KPIs, and implement measurable and actionable growth initiatives.
With a Master's degree inDigital Marketing & Innovation(IÉSEG) and training inweb development(Ironhack bootcamp), I combine strategic vision with operational execution: scraping, campaign automation, conversion-oriented copywriting, webinar organization, and landing page creation (Webflow, WordPress).
My hybrid background – betweengrowth marketingandrunning my own ceramics business(CAP Tournage 2025) – allows me to bring a creative, entrepreneurial, and structured perspective, particularly suited for startups and artisanal, cultural, and innovative projects.
My deliverables: acquisition strategies, KPI dashboards, conversion funnels, automated campaigns, landing pages, growth tests & actionable recommendations.
German
Basic
English
Fluent
Arabic
Conversational
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- My Job GlassesGrowth ManagerSOFTWARE PUBLISHINGJune 2021 - December 2024 (3 years and 6 months)Paris, France
- Optimization of the AARRR user lifecycle
- Scraping, setting up automation campaigns, copywriting
- Organization and hosting of online events
- Monitoring and measurement of key KPIs: focus on user acquisition and referral
Results: Implementation of an acquisition growth loop generating **+100 new users / week**.See my article on the subject: https://www.abyssale.com/case-studies/how-my-job-glasses-generated-a-growth-loop-with-personalized-visuals - YOURSEDigital Marketing ManagerLOGISTICS AND SUPPLY CHAINOctober 2020 - March 2021 (5 months)Paris, France
- Management of the editorial calendar and creation of social media content (Instagram, LinkedIn, Pinterest, Facebook) in collaboration with the press agency 14 septembre
- Qualified lead generation: SMA, CRM Marketing (newsletters)
- Website optimization: rebranding, copywriting, SEO, landing pages
- Data analysis and dashboard creation
Results: +10k new users, +81% homepage visits, +1k IG followers - FeedbackFruitsGrowth Marketing ManagerEDUCATION AND E-LEARNINGJanuary 2020 - July 2020 (6 months)Amsterdam, NH, Netherlands
- Website redesign: UI/UX, copywriting, SEO, integrations (Hubspot, Calendly), tracking and performance analysis
- Content creation (blogging, landing pages, videos, social media, SEO)
- Lead Gen: LinkedIn Ads campaigns
Recommendations
Be the first to recommend Ines
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- CAP Tournage en CéramiqueAcadémie de Paris2025Mention Bien.
- Master 2 Digital Marketing & Innovationl'IÉSEG School of Management2019Master en alternance, composé d’enseignements théoriques et pratiques permettant de maîtriser les aspects stratégiques et opérationnels du marketing digital. L’innovation y est omniprésent via des méthodes d’idéation tels que le Design Thinking et les méthodologies AGILE et SCRUM.