About Inès
- Your presence on social networks by saving you time: Social media strategy, editorial planning, content writing and creation...
- Developing a strategy to gain visibility.
- Increasing your engagement rate.
- Implementing a harmonious feed.
- Community management / Social media management
French
Native or bilingual
English
Fluent
Experience
- PlaceloopSocial Media ManagerSOCIAL NETWORKSAugust 2023 - Today (3 years)Bordeaux, FranceAs a Social Media Manager, I handle the following tasks:
- Support and animation of social media platforms for clients and the agency itself.
- Produce online editorial plans in line with an overall strategy.
- Schedule, publish, and manage social pages.
- Establish reports and maintain a critical perspective.
- Be proactive regarding new formats, new uses, and platforms.
- Competitive intelligence
- Ines DauryFreelance Social Media Manager / Community ManagerSOCIAL NETWORKSJanuary 2022 - Today (4 years and 7 months)Bordeaux, FranceFreelance Social Media Manager | Expert in digital communication and content creation.- Comprehensive social media management: Development of editorial calendars, writing and scheduling of publications, comment moderation, community animation.- Content creation: Production of visuals and videos adapted to the specificities of the platforms, particularly Reels and TikTok, while respecting social media codes.- Digital strategy: Implementation of action plans aligned with brand objectives to maximize visibility and engagement.- Influencer collaboration: Organization of partnerships to promote products or services, particularly in the retail and gastronomy sectors.- Reporting and optimization: Analysis of campaign performance to adjust strategies and improve results.With expertise in storytelling and a creative spirit, I am as comfortable with trending formats as with in-depth campaigns aimed at building a strong and loyal community.
- MaxiCoffeeInternational Communication OfficerRESTAURANTS AND FOOD SERVICEMay 2023 - July 2023 (2 months)Mios, FranceAs an International Communication Officer, my goal is to develop the brand awareness of MaxiCoffee in several European countries through the following tasks:Social Media Management:- Create attractive and educational Brand Content in collaboration with MaxiCoffee's various teams.- Develop the monthly editorial calendar for the official English account.- Coordinate the production of photo, video, or visual content with the Design & Image team.- Manage community animation and moderation in conjunction with customer service.- Analyze the brand's performance on social networks.- Conduct constant monitoring of the brand's online reputation abroad.- Cover international coffee events on social networks.Editorial Content Writing:- Write blog articles in accordance with the editorial line.- Participate in writing communication materials: booklets, brochures, books, flyers...360° Communication Projects:- Develop strategic international partnerships.- Manage influencer campaigns and analyze their impact.- Organize the brand's presence at trade shows and events.- Participate in the development of advertising campaigns.- Coordinate the various agencies involved in the projects.
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Education
- DUT GEA (Business and Administration Management) option GMO (Management and Organization Management)University of Bordeaux2018Formation de gestion des entreprises & administrations option GMO (gestion et management des organisations) Management - Marketing - Communication - Gestion des achats - Gestion des ressources humaines - Gestion comptable et financière - Droit - Economie - Mathématiques/Statistiques - Anglais/Espagnol -
- BachelorISEG2019- Formation de communication & marketing digital : Plateforme de communication, Marketing digital, Business English, Diagnostic financier, Création de site internet - Projet Ikéa Bordeaux : 1ère place. Création d'une boutique éphémère de 150m2 dans le centre ville de Bordeaux - Projets avec Heineken, Archidvisor, France TV