Description

Senior marketing & comms leader with 20+ years across major multinationals and startups in automotive software, telecom & regulated services. Led brand strategy, integrated campaigns, and high-performing teams.

Specialized in brand storytelling, B2B/B2C comms & marketing transformation, with experience managing both lean budgets and multi-million EUR international campaigns.

Looking for projects where I can combine big-company structure with startup agility to deliver measurable impact.

Languages

Hungarian
Native or bilingual
English
Fluent
German
Basic

Workplace preferences

Can work on-site

Budapest (up to 50km)

Hungarian National Lottery
Head of MarComms
ENTERTAINMENT AND LEISURE
January 2024 - September 2025 (1 year and 8 months)
Budapest, Hungary
• Lead marketing and communications for Hungary's 10th largest corporation with top marketing and sports sponsorship budgets and largest retail network
• Manage some of Hungary's most iconic brands (e.g. Ötöslottó, Tippmix) across both monopolistic and competitive market environments
• Oversee a team of 20+ across marketing communications, media, social, and sports marketing
Brand positioning Communication strategy Campaign management Sports marketing Marketing
Epic Malta
Head of Brand and Communications
TELECOMMUNICATIONS
June 2022 - December 2023 (1 year and 6 months)
Luqa, Malta
| Malta's No1 Mobile operator, rebranded from Vodafone in 2021 |
• Tasked to build Malta's youngest telecommunications brand and transition its image from a mobile operator to a converged telco
• Collaborate closely with the regional brand lead and manage local brand and communications activities
Brand positioning Brand research Communication strategy
aiMotive
CMO
TECH
October 2019 - January 2021 (1 year and 3 months)
Budapest, Hungary
| Largest independent automated driving technology provider |
Tasks:
• Transition the company's global image from a startup to a recognized automotive supplier
• Build a solid foundation for scalable growth in marketing and communications activities
• Develop a clear and actionable company strategy and investor pitch deck
• Adapt B2B marketing activities to fit the realities of the Covid era
B2B marketing Brand strategy Communication strategy