About Imen
French
Native or bilingual
English
Fluent
Arabic
Native or bilingual
Experience
- AlgiersCORPORATE RELATIONS MANAGER & PROGRAM COORDINATOROctober 2022 - Today (3 years and 8 months)AlgeriaStrengthened CEED Algeria's network (an affiliate of SEAF, a leading Global private equity firm).• Program Leadership & Strategic Development: Lead the CEED Chapter Program for SMEs and support the Fintech Catalyst Program in Algeria on behalf of SEAF/CEED and the U.S. Department's MEPI program. Design and implement strategic initiatives that drive growth, sustainability, and innovation for startups and SMEs.• Ecosystem Building & Partnership Cultivation: Strengthen CEED Algeria's network (an affiliate of SEAF, a global private equity leader) by building and maintaining strategic partnerships with local and international stakeholders, including banks, venture funds, and corporate partners. Facilitate a collaborative network to support program success and ecosystem growth.• Marketing & Sales Strategy: Develop and execute targeted marketing campaigns to promote program visibility and attract participants, investors, and corporate sponsors. Enhance sales efforts through effective communication, relationship management, and alignment with stakeholders' goals.• Event Planning & Moderation: Organize and moderate corporate events—program launches, networking sessions, and workshops—creating opportunities for engagement between entrepreneurs, investors, and collaborators, and maximizing program impact.• Program Design & Resource Management: Oversee the design, planning, and execution of strategic programs for startups and SMEs, managing resources, stakeholder engagement, and alignment with organizational goals and compliance standards.
- Growth AMarketing Funnels & PartnershipsJanuary 2023 - August 2024 (1 year and 7 months)Help business owners in the B2B and B2C space supercharge their revenue through a Fullstack growth advisory and "ALL" Done-for-you execution at the highest standards :• Growth Strategy & Analysis: Conduct in-depth analysis of buyer personas, acquisition channels, conversion funnels, and sales performance for B2B and B2C clients, delivering insights that shape tailored growth strategies.• Acquisition Expertise: Drive B2B growth through cold outreach using LinkedIn and email automation, along with targeted Google Ads. Leverage paid social ads for B2C campaigns to maximize reach and optimize customer acquisition costs.• Conversion Optimization: Design high-converting marketing funnels, including conversion pages and video sales letters (VSLs), that enhance user engagement and improve conversion rates across platforms.• Sales Enablement & CRM Automation: Implement CRM tracking, SalesOps automations, and develop high- impact sales scripts, support materials, and training sessions to scale sales operations and boost team performance.• Performance Tracking & Decision Support: Develop and monitor dashboard tracking to assess campaign effectiveness and support data-driven decision-making for continuous improvement.Portfolio includes : WEB3 : Summit.io, Unchained Circle, LeTrading.fr, Edtech : EEDN• Results-Driven Portfolio Management: Launched a new service line for Summit.io from zero to $96K monthlyrevenue through paid webinars and reduced EEDN’s acquisition costs by threefold using UGC ads.
- OnlinePORTFOLIO MANAGER & GROWTH MARKETEROctober 2023 - September 2024 (11 months)l'Europe, Paris, France+50 Million $ Fundraised +230 entrepreneurs in europe & USA.• Portfolio Management: Oversee a diverse portfolio of 230+ entrepreneurs across Europe and the USA, with over $50 million in fundraising, supporting high-impact startups in their growth and scaling journey in fields like : AI, web3, food tech, fintech, insurtech, sportech.• Strategic Investment Analysis: Conduct in-depth interviews and evaluations of startup teams and business models, identifying high-potential investments that align with strategic goals and generate long-term value.• Investor Acquisition Funnel Development: Design and implement automated investor acquisition funnels to streamline engagement and support startups in securing critical funding.• Data-Driven Marketing for Investor Attraction: Deploy targeted, data-driven marketing strategies to increase visibility and attract investors, driving growth through analytics and optimization of investor touchpoints.
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