Freelancer profile translated to English.

Description

I support companies that wish to strengthen their visibility, accelerate their digital acquisition and improve the performance of their marketing channels through SEO, SEA, Social Ads and AI technologies applied to Search (GEO).

I intervene across the entire acquisition chain:

• SEO & SEO IA/GEO: in-depth technical audit, site structuring, content optimization, GEO opportunity research, editorial strategy and netlinking.

• Google Ads & Meta Ads: campaign creation and optimization, ROAS improvement, account structuring, audience segmentation and retargeting.

• Tracking & Data: GA4, GTM and Meta Pixel configuration and validation, user journey analysis and decision-oriented dashboard setup.

• WordPress & Performance: Core Web Vitals optimization, loading speed, architecture, conversion and user experience.

What I bring to my clients

• a complete, clear and results-oriented acquisition strategy

• more qualified traffic thanks to a hybrid and data-driven SEO/SEA approach

• more profitable and better-structured ad campaigns

• reliable data to drive growth

• intelligent integration of GEO AI to identify opportunities invisible in classic analysis

My usual areas of intervention

• SEO/GEO optimization for WordPress, e-commerce or service sites

• creation and management of Google Ads and Meta Ads campaigns

• GA4/GTM tracking setup or correction

• web performance and conversion optimization

• global support in digital acquisition

I bring a precise, modern and structured approach, with a constant objective: to accelerate the growth of your business through measurable, reliable and efficient marketing.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Arabic
Fluent
Italian
Conversational

Workplace preferences

Remote only

Primarily works remotely

VAN-IT
Digital Project Manager
AUTOMOBILE
September 2024 - Today (1 year and 10 months)
Paris, France
SEO / SEA Consultant and Webmaster at VAN-It
Since September 2024, I have been responsible for the digital strategy of VAN-It, a company specializing in the rental of converted vans. My role is to optimize the brand's online presence to attract more customers and generate bookings. Here is an overview of my responsibilities:

SEO (Search Engine Optimization)
Conducting SEO audits to identify improvement opportunities.
Optimizing the WordPress site: structure, tags (title, meta description), content, and internal linking.
Creating a content strategy focused on specific keywords to improve Google rankings.
Analyzing performance via Google Analytics and SEMrush to measure the impact of optimizations.
SEA (Search Engine Advertising)
Managing Google Ads campaigns: creating targeted ads to maximize conversions.
Monitoring advertising budgets to ensure excellent return on investment (ROI).
Continuous analysis and optimization of campaigns using performance data.
WordPress Site Management and Optimization
Technical maintenance and addition of new features to improve user experience.
Integration of marketing tools (tracking, forms, etc.) to capture and convert prospects.
Improving site speed and resolving technical issues.
Global Digital Strategy
Implementing a multi-channel strategy to attract more customers (SEO, SEA, content, emailing).
Monitoring results and adjusting actions based on defined KPIs (traffic, leads, conversions).
SEO SEA Google AdWords Meta Ads PHP
ParkViewPet center
SEO SEA Consultant
MEDICAL
June 2025 - October 2025 (4 months)
Doha, Qatar
Freelance mission of 25 hours/week for a veterinary clinic based in Doha.
Complete optimization of online visibility and advertising performance:
• Technical & Content SEO: comprehensive audit (GTmetrix, PageSpeed Insights, Semrush), Core Web Vitals improvement, mobile performance optimization, internal linking and service page structuring with Rank Math PRO.
• SEA (Google Ads): creation and management of segmented campaigns (veterinary services, emergencies, grooming, boarding), implementation of retargeting strategies and Quality Score optimization.
• Tracking & Analysis: advanced configuration of Google Analytics 4, conversion tracking, Meta Pixel integration, and weekly reporting.
• Performance: reduction in page loading times, increase in campaign CTR, and growth in qualified lead volume.
SEO SEA Meta Ads Tracking Performance Management
Fiverr
Traffic Manager
CONSULTING AND AUDITS
March 2020 - Today (6 years and 4 months)
As a freelance Traffic Manager, I support companies in developing their online visibility and optimizing their digital acquisition strategies.

Main missions:
• Management and optimization of advertising campaigns (Google Ads, Meta Ads, TikTok Ads…)
• SEO & Natural Referencing Strategy (audit, technical and semantic optimization, netlinking)
• Performance Analysis & Reporting (GA4, Looker Studio, SEMrush)
• Conversion funnel optimization and ROAS improvement

💡 Objective: Attract qualified traffic, maximize conversions, and optimize return on investment (ROI).

📈 I work on various projects ranging from e-commerce to services, including B2B and B2C.
SEO SEA Google AdWords Social Ads Google Analytics